---
tool: "Apollo.io"
slug: "apollo.io"
category: "CRM & Sales"
pricing_model: "Per Seat"
pricing_transparency: "Public"
entry_price_monthly: 59
entry_price_annual: 49
annual_discount_pct: 17
native_currency: "USD"
free_plan_available: true
free_trial_days: 14
enterprise_pricing_available: true
number_of_plans: 4
key_limit_metric: "users + credits"
last_checked_date: "2026-07-28"
last_manually_verified: "2026-07-28"
verification_status: "Verified"
vendor_pricing_page: "https://www.apollo.io/pricing"
vendor_website: "https://www.apollo.io"
source: https://saaspricehub.io/tools/apollo.io
---

# Apollo.io pricing

All-in-one sales intelligence + engagement platform combining a B2B contact database (275M+ contacts), prospecting sequences, and CRM enrichment. Public pricing across four tiers: Free, Basic ($49/user/mo annual, $59 monthly), Professional ($79/$99), Organization ($119/$149, min 3 users). Popular with SDR teams and mid-market sales orgs as a cheaper alternative to ZoomInfo + Outreach stacks.

## Current entry price

**$59/month** billed monthly. **$49/month** billed annually (save 17%).

## All tiers

| Plan | Monthly | Annual | Key limit |
| --- | --- | --- | --- |
| Free | $0 | $0 | 10K contact views/mo |
| Basic | $59 | $49 | unlimited views + 1K credits/mo |
| Professional | $99 | $79 | advanced reports + higher credits |
| Organization | $149 | $119 | SSO + security, min 3 users |

## Pricing model

- **Model:** Per Seat
- **Key limit metric:** users + credits
- **Free plan:** Yes
- **Free trial:** 14 days
- **Enterprise pricing:** Available (custom quote)
- **Native currency:** USD

## Verification

- **Last automated check:** 2026-07-28
- **Last manual verification:** 2026-07-28
- **Verification status:** Verified
- **Source:** https://www.apollo.io/pricing

## Recommendation

In other words, Apollo.io is worth it for outbound sales teams (2-50 reps) that need contact data + email sequences + dialer in one tool instead of stitching ZoomInfo + Outreach together. Free tier gives real access; Basic covers small SDR teams; Professional adds advanced sequences and AI writing. Setup takes 2-3 hours. Deep integrations with Salesforce, HubSpot, Gmail, LinkedIn, and 100+ sales tools. Downside: contact data accuracy is 60-70% (industry-average, not best-in-class), and per-user pricing scales fast at Professional tier.

## Alternative to consider

Enterprise budget and need accuracy above all? Pick ZoomInfo (premium data). Just need a CRM without dialer? Pipedrive or HubSpot Sales Hub.

## Vendor context

Real-world costs typically run $150-$400/user/month when factoring in credit overages, verification tools, and tier upgrades for locked features. Free tier is generous (10K contact views/month) but limits export credits and sequence sending.

---

*Pricing data maintained by SaaS Price Hub. Human-readable page: [https://saaspricehub.io/tools/apollo.io](https://saaspricehub.io/tools/apollo.io). All prices in USD unless otherwise noted. This file is machine-readable and updated within 24 hours of any tracked price change.*