---
tool: "Asana"
slug: "asana"
category: "Project Management"
pricing_model: "Per Seat"
pricing_transparency: "Public"
entry_price_monthly: 13.49
entry_price_annual: 10.99
annual_discount_pct: 19
native_currency: "USD"
free_plan_available: true
free_trial_days: null
enterprise_pricing_available: true
number_of_plans: 5
key_limit_metric: "teammates"
last_checked_date: "2026-07-28"
last_manually_verified: null
verification_status: null
vendor_pricing_page: "https://asana.com/pricing"
vendor_website: "https://asana.com"
source: https://saaspricehub.io/tools/asana
---

# Asana pricing

Work management platform focused on projects, tasks, and strategic goal alignment. Alternative to running Jira + Confluence for non-engineering teams. Founded by Facebook co-founder Dustin Moskovitz; publicly traded but valuation compressed 60%+ from 2021 peak. Acquired Stack AI in May 2026 for $75M to add agent capabilities — first acquisition in 18 years. Popular with marketing, ops, and product teams; overkill for a 5-person team, underpowered for engineering-heavy orgs.

## Current entry price

**$13.49/month** billed monthly. **$10.99/month** billed annually (save 19%).

## All tiers

| Plan | Monthly | Annual | Key limit |
| --- | --- | --- | --- |
| Personal | $0 | $0 | up to 10 users, basic task management |
| Starter | $13.49 | $10.99 | timeline + workflow automation (250/mo) |
| Advanced | $30.49 | $24.99 | goals + resource management + AI |
| Enterprise | custom | custom | SSO + advanced security |
| Enterprise+ | custom | custom | + enhanced compliance |

## Pricing model

- **Model:** Per Seat
- **Key limit metric:** teammates
- **Free plan:** Yes
- **Free trial:** No separate trial
- **Enterprise pricing:** Available (custom quote)
- **Native currency:** USD

## Verification

- **Last automated check:** 2026-07-28
- **Last manual verification:** Not manually verified
- **Verification status:** Unknown
- **Source:** https://asana.com/pricing

## Recommendation

In other words, Asana is worth it for cross-functional teams (10-500 people) that need structured project management with dependencies, timelines, and cross-project reporting — without Jira's engineering-first UX. Starter covers most project needs; Advanced adds workload management and portfolios. Easy for basic tasks; moderate for custom fields and rules. Native integrations with Slack, Google Workspace, Microsoft 365, and 300+ apps. Downside: per-seat pricing scales aggressively at Advanced+, and formalized process makes it feel heavy for casual teams.

## Alternative to consider

Small team or informal projects? Pick Trello (free) or Todoist. Engineering-heavy team? Linear or Jira.

---

*Pricing data maintained by SaaS Price Hub. Human-readable page: [https://saaspricehub.io/tools/asana](https://saaspricehub.io/tools/asana). All prices in USD unless otherwise noted. This file is machine-readable and updated within 24 hours of any tracked price change.*