---
tool: "Attio"
slug: "attio"
category: "CRM & Sales"
pricing_model: "Per Seat"
pricing_transparency: "Public"
entry_price_monthly: 44
entry_price_annual: 35
annual_discount_pct: 20
native_currency: "USD"
free_plan_available: true
free_trial_days: null
enterprise_pricing_available: true
number_of_plans: 4
key_limit_metric: "Objects / records"
last_checked_date: "2026-08-12"
last_manually_verified: "2026-08-12"
verification_status: "Verified"
vendor_pricing_page: "https://attio.com/pricing"
vendor_website: "https://attio.com"
source: https://saaspricehub.io/tools/attio
---

# Attio pricing

AI-native CRM built for the modern GTM stack, positioned as the alternative to Salesforce complexity and HubSpot bloat. Distinctive for its shapeable data model — records feel like Airtable rows more than fixed CRM objects. Strong native LinkedIn Sales Navigator integration and email intelligence. Popular with founders, ops teams, and investors (VCs love it). Raised prices in July 2026: Plus $35 annual (was $29), Pro $79 annual (was $69). Also introduced seat + workspace credits system for AI features (Ask Attio, agents, enrichment) with add-on credit packs starting at +5K workspace credits for $70/mo annual. Series B in 2024 at $1.5B valuation.

## Current entry price

**$44/month** billed monthly. **$35/month** billed annually (save 20%).

## All tiers

| Plan | Monthly | Annual | Key limit |
| --- | --- | --- | --- |
| Free | $0 | $0 | 3 seats, 3 objects, 50K records, 100 seat credits + 250 workspace credits/mo, basic CRM |
| Plus | $44 | $35 | 10 seats, 5 objects, 250K records, 500 seat + 1,500 workspace credits/mo, private lists, enhanced email |
| Pro | $99 | $79 | Unlimited seats, 12 objects, 1M records, 1,000 seat + 10,000 workspace credits/mo, Call Intelligence + sequences + advanced reporting |
| Enterprise | custom | custom | Unlimited objects/teams, 2,500 seat + custom workspace credits/mo, SAML/SSO, SCIM, advanced admin |

## Pricing model

- **Model:** Per Seat
- **Key limit metric:** Objects / records
- **Free plan:** Yes
- **Free trial:** No separate trial
- **Enterprise pricing:** Available (custom quote)
- **Native currency:** USD

## Verification

- **Last automated check:** 2026-08-12
- **Last manual verification:** 2026-08-12
- **Verification status:** Verified
- **Source:** https://attio.com/pricing

## Recommendation

In other words, Attio is worth it for modern startups (2-30 people) that treat their CRM like a customizable database — Notion-meets-Salesforce for sales, partnerships, and community management. Free (3 seats) for solo evaluation; Plus adds private lists + enhanced email (10 seats); Pro adds Call Intelligence + sequences + advanced reporting (unlimited seats). Very easy for anyone spreadsheet-fluent; API-first design appeals to technical founders. Native integrations with Slack, Gmail, Zapier, and a growing developer ecosystem. Downside: newer than Pipedrive/HubSpot with a smaller feature surface, no built-in marketing automation, and 2026 credit-based AI pricing can add up fast beyond included allowances.

## Alternative to consider

Traditional sales team that wants preset pipelines? Pick Pipedrive or HubSpot Sales Hub. Enterprise needing legacy features? Salesforce Sales Cloud. Simpler alternative with no credit system? Folk.

---

*Pricing data maintained by SaaS Price Hub. Human-readable page: [https://saaspricehub.io/tools/attio](https://saaspricehub.io/tools/attio). All prices in USD unless otherwise noted. This file is machine-readable and updated within 24 hours of any tracked price change.*