---
tool: "Loom"
slug: "loom"
category: "Communication"
pricing_model: "Per Seat"
pricing_transparency: "Public"
entry_price_monthly: 18
entry_price_annual: 15
annual_discount_pct: 17
native_currency: "USD"
free_plan_available: true
free_trial_days: 14
enterprise_pricing_available: true
number_of_plans: 4
key_limit_metric: "Creators/Users"
last_checked_date: "2026-07-31"
last_manually_verified: null
verification_status: "Auto-Verified"
vendor_pricing_page: "https://www.loom.com/pricing"
vendor_website: "https://www.loom.com"
source: https://saaspricehub.io/tools/loom
---

# Loom pricing

Async video messaging (record + share Loom links), acquired by Atlassian for $975M in 2023. Positioned as the alternative to sending Slack novels or scheduling live meetings. Distinctive for the Chrome-extension UX that made recording as fast as writing an email. Now bundled into Atlassian's ecosystem — free plan capped at 5 videos, paid tiers add unlimited recording plus AI-generated summaries and action items.

## Current entry price

**$18/month** billed monthly. **$15/month** billed annually (save 17%).

## All tiers

| Plan | Monthly | Annual | Key limit |
| --- | --- | --- | --- |
| Starter | $0 | $0 | free, 25 videos x 5 min |
| Business | $18 | $15 | per user, no video cap + 4K + custom branding |
| Business + AI | $24 | $20 | adds AI summaries, chapters, workflows |
| Enterprise | custom | custom | SSO + Atlassian admin console |

## Pricing model

- **Model:** Per Seat
- **Key limit metric:** Creators/Users
- **Free plan:** Yes
- **Free trial:** 14 days
- **Enterprise pricing:** Available (custom quote)
- **Native currency:** USD

## Verification

- **Last automated check:** 2026-07-31
- **Last manual verification:** Not manually verified
- **Verification status:** Auto-Verified
- **Source:** https://www.loom.com/pricing

## Recommendation

In other words, Loom is worth it for distributed teams (5-500 people) that need async video recording — screen capture + webcam + light editing — as a replacement for meetings and Slack novels. Free tier covers basic use; Business adds unlimited recordings and admin; Enterprise adds SSO and advanced admin. Extremely easy — chrome extension shipped video in 30 seconds. Native integrations with Slack, GitHub, Jira, Notion, and 100+ tools. Downside: Business went up 20% in mid-2026 under Atlassian, free Creator Lite role deprecated, and per-user pricing scales fast at team scale.

## Alternative to consider

Solo creator on tight budget? Pick Vidyard (free tier) or QuickTime + Zoom recording. Need editing depth? Descript for full video editing.

## Vendor context

2026-07-31 auto-refresh: Business moved $15→$18/user/mo monthly, $12.50→$15 annual (+20%). Part of Atlassian integration changes: free Creator Lite role deprecated (auto-upgrade to paid seats after Feb 2026 grace period), annual billing now tier-based (50/100/250-user brackets), billing moved to Atlassian Administration. Confirmed by 3+ independent sources (costbench, empyra, arcade, screenify).

---

*Pricing data maintained by SaaS Price Hub. Human-readable page: [https://saaspricehub.io/tools/loom](https://saaspricehub.io/tools/loom). All prices in USD unless otherwise noted. This file is machine-readable and updated within 24 hours of any tracked price change.*