---
tool: "Lytics"
slug: "lytics"
category: "CDP (Customer Data Platform)"
pricing_model: "Per Usage"
pricing_transparency: "Partial"
entry_price_monthly: null
entry_price_annual: null
annual_discount_pct: 0
native_currency: "USD"
free_plan_available: false
free_trial_days: null
enterprise_pricing_available: false
number_of_plans: null
key_limit_metric: "Credits (one credit = one user profile update)"
last_checked_date: "2026-09-24"
last_manually_verified: null
verification_status: "Auto-Verified"
vendor_pricing_page: "https://www.lytics.com/pricing/"
vendor_website: "https://www.lytics.com"
source: https://saaspricehub.io/tools/lytics
---

# Lytics pricing

A composable, Google Cloud-native CDP acquired by Contentstack in January 2025. Its connectivity design leans on running inside your own cloud: it deploys into your Google Cloud project and works directly against BigQuery, so customer data never leaves your infrastructure, while still syncing audiences out to ad platforms, email tools and personalisation engines. Under Contentstack it is being positioned alongside the CMS, pairing content management with audience data so that personalisation decisions and the content they serve sit in one stack. Billed in credits, where one credit is one update to a user profile.

## Current entry price

**Pricing not published.**

## All tiers

| Plan | Monthly | Annual | Key limit |
| --- | --- | --- | --- |
| Developer | $0 | $0 | free tier, basic features |
| Growth | custom | custom | credit-based; auto-upgrades if monthly allocation is exceeded |
| Enterprise | custom | custom | quote only; no per-month overage charging |

## Pricing model

- **Model:** Per Usage
- **Key limit metric:** Credits (one credit = one user profile update)
- **Free plan:** No
- **Free trial:** No separate trial
- **Enterprise pricing:** Not offered
- **Native currency:** USD

## Verification

- **Last automated check:** 2026-09-24
- **Last manual verification:** Not manually verified
- **Verification status:** Auto-Verified
- **Source:** https://www.lytics.com/pricing/

## Recommendation

In other words, Lytics appeals to teams already standardised on Google Cloud who want a CDP that does not become another data silo. The credit model is unusually legible — you can reason about cost by estimating profile updates rather than decoding tiers. Check the Contentstack roadmap before committing: the standalone Lytics site is being wound down, and the product's future is as part of a content platform rather than an independent CDP.

## Alternative to consider

Not on Google Cloud? Much of the architectural advantage disappears. Want an independent CDP with its own roadmap? This one is being folded into Contentstack. Need published prices? Only the free Developer tier has a public number.

---

*Pricing data maintained by SaaS Price Hub. Human-readable page: [https://saaspricehub.io/tools/lytics](https://saaspricehub.io/tools/lytics). All prices in USD unless otherwise noted. This file is machine-readable and updated within 24 hours of any tracked price change.*