---
tool: "Mailerlite"
slug: "mailerlite"
category: "Marketing & Email"
pricing_model: "Per Usage"
pricing_transparency: "Public"
entry_price_monthly: 12
entry_price_annual: 9
annual_discount_pct: 25
native_currency: "USD"
free_plan_available: true
free_trial_days: 30
enterprise_pricing_available: true
number_of_plans: 3
key_limit_metric: "Subscribers"
last_checked_date: "2026-08-12"
last_manually_verified: "2026-08-12"
verification_status: "Verified"
vendor_pricing_page: "https://www.mailerlite.com/pricing"
vendor_website: "https://www.mailerlite.com"
source: https://saaspricehub.io/tools/mailerlite
---

# Mailerlite pricing

European (Lithuanian) email platform positioned as the value alternative to Mailchimp for SMBs. Distinctive for its transparent pricing (public tiers, no per-contact games) and formerly generous free tier. Restructured June 16, 2026: Growing Business renamed 'Comfort', paid tiers up 10-30% on effective per-subscriber basis (headline held, coverage shrank), free plan cut to 250 subs / 2,500 emails effective July 1, 2026. Priced $9-$12/mo Comfort tier (annual/monthly). Owned by Vista Equity Partners since 2021. Popular with creators and small businesses in Europe.

## Current entry price

**$12/month** billed monthly. **$9/month** billed annually (save 25%).

## All tiers

| Plan | Monthly | Annual | Key limit |
| --- | --- | --- | --- |
| Free | $0 | $0 | up to 250 subscribers, 2,500 emails/month (cut from 1K/12K on July 1, 2026) |
| Comfort | $12 | $9 | 500 subs coverage (down from prior 1,000+ implied), replaces 'Growing Business', full toolset for solopreneurs and small teams |
| Power | custom | custom | advanced automations, marketing, higher volumes |

## Pricing model

- **Model:** Per Usage
- **Key limit metric:** Subscribers
- **Free plan:** Yes
- **Free trial:** 30 days
- **Enterprise pricing:** Available (custom quote)
- **Native currency:** USD

## Verification

- **Last automated check:** 2026-08-12
- **Last manual verification:** 2026-08-12
- **Verification status:** Verified
- **Source:** https://www.mailerlite.com/pricing

## Recommendation

In other words, Mailerlite is worth it for creators and SMBs (post-restructure: under 500 subscribers) who want polished email marketing at lower price than Mailchimp — particularly if you value modern templates and drag-and-drop simplicity. Free covers newsletters with under 250 subs (post-July 2026 cut); Comfort adds landing pages, automations, and covers up to 500 subs. Extremely easy setup. Native integrations with Shopify, WooCommerce, WordPress, Zapier, and 100+ tools. Downside: June 2026 restructure was a stealth increase (headline held but tier coverage shrank), and automation depth lags ActiveCampaign/Klaviyo.

## Alternative to consider

E-commerce with revenue attribution? Pick Klaviyo. Advanced automations + CRM? ActiveCampaign. Newsletter operator? Beehiiv or Substack. Free with generous limits? Brevo (300 emails/day) or ConvertKit free (up to 10K subs).

---

*Pricing data maintained by SaaS Price Hub. Human-readable page: [https://saaspricehub.io/tools/mailerlite](https://saaspricehub.io/tools/mailerlite). All prices in USD unless otherwise noted. This file is machine-readable and updated within 24 hours of any tracked price change.*