---
tool: "RudderStack"
slug: "rudderstack"
category: "CDP (Customer Data Platform)"
pricing_model: "Per Usage"
pricing_transparency: "Public"
entry_price_monthly: 265
entry_price_annual: 225.25
annual_discount_pct: 15
native_currency: "USD"
free_plan_available: false
free_trial_days: null
enterprise_pricing_available: false
number_of_plans: null
key_limit_metric: "Events per month"
last_checked_date: "2026-09-24"
last_manually_verified: null
verification_status: "Auto-Verified"
vendor_pricing_page: "https://www.rudderstack.com/pricing/"
vendor_website: "https://www.rudderstack.com"
source: https://saaspricehub.io/tools/rudderstack
---

# RudderStack pricing

A developer-first, warehouse-native CDP positioned as the open-source alternative to Segment. Connectivity spans 200+ sources and destinations, and it deliberately supports both directions: event collection through SDKs (web, mobile, server) like Segment, and reverse ETL out of Snowflake, BigQuery, Databricks and Redshift like Hightouch. That dual capability is its main differentiator — most CDPs do one or the other. Your warehouse is the primary store rather than a vendor database, and the core pipeline is open-source and self-hostable. Priced by monthly event volume.

## Current entry price

**$265/month** billed monthly. **$225.25/month** billed annually (save 15%).

## All tiers

| Plan | Monthly | Annual | Key limit |
| --- | --- | --- | --- |
| Free | $0 | $0 | 250K events/month, 16 SDK sources, 200+ cloud destinations, reverse ETL |
| Growth | $265 | $225.25 | 1M events/month; selector steps to 3M, 5M, 7M, 10M, 25M; 25 reverse ETL connections, 2 workspaces |
| Enterprise | custom | custom | quote only; >25M events, SSO, HIPAA, VPC deployment, Profiles & Data Apps |

## Pricing model

- **Model:** Per Usage
- **Key limit metric:** Events per month
- **Free plan:** No
- **Free trial:** No separate trial
- **Enterprise pricing:** Not offered
- **Native currency:** USD

## Verification

- **Last automated check:** 2026-09-24
- **Last manual verification:** Not manually verified
- **Verification status:** Auto-Verified
- **Source:** https://www.rudderstack.com/pricing/

## Recommendation

In other words, RudderStack suits engineering-led teams that want Segment's collection model without handing custody of their customer data to a vendor. The free tier at 250,000 events a month is genuinely usable for a small product, and the open-source core means you can self-host if the managed pricing stops making sense. Expect to write more code than you would with Segment — that is the trade for the control.

## Alternative to consider

Want a marketer-operable tool with minimal engineering? Segment is more turnkey. Only need warehouse-to-tool activation, not event collection? Hightouch or Census are more focused. No engineering team at all? This is the wrong end of the category.

---

*Pricing data maintained by SaaS Price Hub. Human-readable page: [https://saaspricehub.io/tools/rudderstack](https://saaspricehub.io/tools/rudderstack). All prices in USD unless otherwise noted. This file is machine-readable and updated within 24 hours of any tracked price change.*