Penpot competitors

Pricing under review

Penpot competes with 12 tracked Design & Creative tools. It starts at $7/mo, while the cheapest competitor, Carrd, starts at $0.75/mo.

Penpot competitors compared

Carrd logo

Carrd

$0.75/mo

Single-page website builder positioned as the alternative to Squarespace and Wix for people who just want a one-page landing site (bio link, event page, product launch). Distinctive for its bootstrapped one-person-company origin (built by AJ, still solo-founder in 2026) and its cult following in the indie hacker community. Priced $19/year Pro Standard — unusually cheap. Popular with side-project launches and personal portfolios.

Ideogram logo

Ideogram

$7/mo

AI image generator specializing in typography and text-in-image accuracy. Pricing: Free (limited daily generations), Basic $7/mo, Plus $16/mo, Pro $48/mo. Popular with marketers, designers, and social-media managers who need reliable text rendering in AI-generated images (a weakness of Midjourney and DALL-E).

Excalidraw logo

Excalidraw

$7/mo

Open-source hand-drawn-style whiteboard for sketching diagrams, wireframes, and architecture flows. Positioned as the alternative to Miro/FigJam for engineers and technical folks who want low-fidelity 'thinking together' tools that don't feel like corporate whiteboards. Distinctive charmingly-imperfect aesthetic (looks like a sharpie sketch). Base tool is free forever; Excalidraw+ at $7/mo adds cloud storage + collaboration. Popular with engineering teams and technical Twitter.

Freepik AI logo

Freepik AI

$9/mo

Freepik integrated AI image + video generation into its existing stock asset platform. Pricing: Free (limited), Essential $9/mo, Premium $19/mo, Premium+ $49/mo. Popular with marketing teams and small businesses that want AI generation combined with a stock library they already use.

Photoroom logo

Photoroom

$9.99/mo

AI photo editor — background removal, product photography enhancement, batch image processing. Pricing: Free (limited exports), Pro $9.99/mo, Business $24.99/mo (team + brand kit + API). Popular with e-commerce sellers, marketplaces, and small brands that produce high volumes of product images.

Kling AI logo

Kling AI

$10/mo

AI video generation model from Chinese company Kuaishou (competitor to TikTok in China). Kling model is competitive with Runway Gen-4 on quality, especially for realistic human motion. Pricing: Free (limited daily generations), Standard $10/mo, Pro $37/mo, Premier $92/mo. Popular with creators who want alternative to Runway.

Krea AI logo

Krea AI

$10/mo

AI creative suite — real-time image/video generation with a canvas-first interface. Pricing: Free (limited daily generations), Basic $10/mo, Pro $35/mo, Max $60/mo. Popular with creative directors and product designers who want interactive AI generation with immediate feedback loops.

Pika Labs logo

Pika Labs

$10/mo

AI video generation platform focused on short-form social video. Pricing: Basic Free (80 credits/mo), Standard $10/mo (700 credits), Pro $35/mo (2,500 credits), Fancy $95/mo (unlimited). Popular with TikTok/Reels creators and social media managers producing high volumes of short AI-generated video.

Captions logo

Captions

$10/mo

AI video creation app for creators — script-to-video with AI avatars, captions, and effects. Pricing: Free (limited daily), Pro $10/mo, Scale $30/mo, Business $70/mo. Popular with mobile-first creators making TikTok/Reels/Shorts with AI narration and captions.

Lucid Software logo

Lucid Software

$10/mo

The visual collaboration platform bundling Lucidchart (diagrams, flowcharts, ERDs, network maps) + Lucidspark (whiteboarding) into one subscription. Positioned as the professional alternative to Miro (whiteboarding-first) + Visio (desktop diagramming) for teams that need both formal diagrams and casual brainstorming. Distinctive for its data-driven diagrams (auto-generate ERDs from database schemas, org charts from HRIS, network diagrams from cloud accounts). Priced $8-$10/user/mo across Free/Individual/Team plus custom Enterprise. Publicly discussed valuation $3B (2021 Series D). Serves 100M+ users including 99% of Fortune 500.

Leonardo.ai logo

Leonardo.ai

$12/mo

AI image generation platform with a strong game-art community. Pricing: Free (150 daily tokens), Apprentice $12/mo, Artisan $30/mo, Maestro $60/mo. Popular with game developers, concept artists, and marketers who need consistent character generation and stylized art.

Whimsical logo

Whimsical

$12/mo

Whimsical is a visual thinking tool for flowcharts, mind maps, wireframes, and boards with AI-generated diagrams. Free / Pro $10/editor/mo annual / Business $20/editor/mo annual (adds SSO + SCIM + 200 guests).

Penpot pricing snapshot

Entry monthly
$7/mo
Entry annual
$7/mo
Free plan
Yes
Category
Design & Creative

Penpot head-to-head comparisons

Frequently asked questions

Common questions about Penpot