Framer vs Lucid Software — Pricing, Plans, and Verified Costs (2026)
Framer starts at $15/mo. Lucid Software starts at $10/mo. Lucid Software is $5/mo cheaper on the entry tier than Framer.
See price history: Framer · Lucid Software
Design tool + no-code website builder that outputs actual React code. Positioned as the alternative to Webflow with cleaner design UX + real code shipping. Distinctive for the AI page generation launched in 2024 — describe a site, get a live Framer draft. Restructured March 16, 2026 to 5-tier lineup (Free/Basic/Pro/Scale/Enterprise), discontinuing Mini and Launch tiers. Basic $10/mo entry (down from $15 pre-restructure). Also introduces separate $20/mo per Editor seat on all paid plans (May 2026 change) — effective entry cost for a small team is much higher than headline. Popular with product designers who want to ship marketing sites without touching Webflow's CMS complexity.
The visual collaboration platform bundling Lucidchart (diagrams, flowcharts, ERDs, network maps) + Lucidspark (whiteboarding) into one subscription. Positioned as the professional alternative to Miro (whiteboarding-first) + Visio (desktop diagramming) for teams that need both formal diagrams and casual brainstorming. Distinctive for its data-driven diagrams (auto-generate ERDs from database schemas, org charts from HRIS, network diagrams from cloud accounts). Priced $8-$10/user/mo across Free/Individual/Team plus custom Enterprise. Publicly discussed valuation $3B (2021 Series D). Serves 100M+ users including 99% of Fortune 500.
All plans compared
| Tier role | Plan | Framer monthly | Framer annual | Lucid Software monthly | Lucid Software annual |
|---|---|---|---|---|---|
| Free / starter | Free | Free | Free | Free | Free |
| Entry paid | Basic / Individual | $15 | $10 | $10 | $8 |
| Mid tier | Pro / — | $45 | $30 | — | — |
| Pro / power | Scale / — | $100 | $100 | — | — |
| Teams | — / Team | — | — | $12 | $10 |
| Enterprise | Enterprise | Custom | Custom | Custom | Custom |
Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.
What each is best for
Framer is worth it if… designers and marketing teams that want to build interactive, publish-ready websites without touching code — the tool for landing pages, launch sites, and portfolios where design polish matters. Basic covers a single publishing site; Pro adds advanced CMS + forms; Scale for multi-site marketing teams.
Lucid Software is worth it if… teams (3-500 people) that need both formal diagrams (flowcharts, ERDs, network maps) AND brainstorming whiteboards in one subscription — particularly if Miro feels too casual and Visio feels too Microsoft-locked. Free covers 3 documents (personal); Individual for solo pros who need just diagrams OR whiteboard; Team ($10/user annual) bundles both plus real-time collaboration; Enterprise adds SSO + SCIM + advanced admin.
Bottom line: Similar positioning, closer to a preference call than a strategic one.
Choose Framer over Lucid Software if…
Choose Framer if…
- You want fixed-price predictability (flat rate, from $15/mo).
- You match the profile Framer is built for: designers and marketing teams that want to build interactive, publish-ready websites without touching code — the tool for landing pages, launch sites, and portfolios where design polish matters.
- You need a general-purpose design & creative option rather than a vertical-specific one.
Choose Lucid Software if…
- You're comfortable with Lucid Software's from $10/mo entry point.
- You match the profile Lucid Software is built for: teams (3-500 people) that need both formal diagrams (flowcharts, ERDs, network maps) AND brainstorming whiteboards in one subscription — particularly if Miro feels too casual and Visio feels too Microsoft-locked.
- You need a general-purpose design & creative option rather than a vertical-specific one.
At a glance
| Framer | Lucid Software | |
|---|---|---|
| Free plan | Yes | Yes |
| Entry price | $15/mo | $10/mo |
| Enterprise available | Yes | Yes |
| Pricing model | Flat Rate | — |
| Verification | Pricing under review | Checked October 3, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified October 3, 2026. Tracked daily.
Frequently asked questions
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Common questions about Framer and Lucid Software
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- How much does Lucid Software cost in 2026?
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