How much does Semrush cost in 2026?

Semrush's cheapest paid plan is SEO at $139/month, or $117.33/month billed annually (16% off). The full tier structure runs from $139 through Enterprise at $549/month across 4 plans. Semrush sits in the Marketing & Email category, where SaaS Price Hub tracks 31 tools with verified pricing. Verified against Semrush's pricing page.

⏱ Verified 37 days ago — this page pulls live from our directory and updates within 24 hours of any tracked price change.

What are all the Semrush pricing tiers?

Semrush publishes 4 plans:

  • SEO: $139/month ($117.33/month billed annually) — 5 sites, 500 daily keywords, core SEO tools
  • Starter (SEO + AI Search): $199/month ($165.17/month billed annually) — 50 daily prompts + AI visibility reports
  • Pro+ (SEO + AI Search): $299/month ($248.17/month billed annually) — 15 sites, 1500 keywords, 100 daily prompts
  • Advanced (SEO + AI Search): $549/month ($455.67/month billed annually) — 40 sites, 5000 keywords, 200 daily prompts, API
  • Enterprise: custom quote — unlimited projects, SSO, dedicated AM

Is Semrush priced per seat, per usage, or hybrid?

Semrush is priced flat rate (Flat Rate), with keywords tracked as the limit that drives cost.

How often does Semrush change its pricing?

SaaS Price Hub has recorded no tracked list-price change for Semrush in the last 12 months. Prices are re-checked against the vendor daily and any move is logged.

Full Semrush price history

Where can I find Semrush's official pricing page?

Semrush publishes its own pricing at www.semrush.com/pricing.

Semrush official pricing page

Quick facts about Semrush pricing

Pricing model
Flat Rate
Key limit metric
Keywords tracked
Free trial
7 days
Enterprise pricing
Available (custom quote)
Native currency
USD
Category
Marketing & Email

Who is Semrush best for?

In other words, Semrush is worth it for marketing agencies and in-house SEO teams (5-100 people) that need the full SEO/PPC/content/AI Search stack — keyword research + rank tracking + backlink audit + site audit + content optimization + local SEO + AI visibility (ChatGPT/Perplexity/AI Overview citations). SEO covers small teams doing traditional search; Starter adds AI Search monitoring; Pro+ scales for growing agencies across multiple sites; Advanced adds API + deeper AI visibility for larger orgs. Steep learning curve; deep for full feature utilization. Native integrations with Google Search Console, Analytics, Data Studio, and 30+ tools. Now part of Adobe — expect deeper Adobe Experience Cloud tie-ins over the next 12-18 months. Downside: user seat scaling gets expensive (extra seats cost $45-90 each), and features spread thin trying to do everything.

What is Semrush not for?

Focus on backlinks + link building? Pick Ahrefs. SEO on tight budget? SE Ranking or Mangools. Content-first? Surfer SEO or Clearscope.

Semrush plans

PlanMonthlyAnnualKey limit
SEO139117.335 sites, 500 daily keywords, core SEO tools
Starter (SEO + AI Search)199165.1750 daily prompts + AI visibility reports
Pro+ (SEO + AI Search)299248.1715 sites, 1500 keywords, 100 daily prompts
Advanced (SEO + AI Search)549455.6740 sites, 5000 keywords, 200 daily prompts, API
Enterprisecustomcustomunlimited projects, SSO, dedicated AM

Answer generated from SaaS Price Hub's daily-verified pricing tracker. Last updated August 15, 2026.

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