Leonardo.ai vs Recraft — Pricing, Plans, and Verified Costs (2026)
Both Leonardo.ai and Recraft use custom pricing — request quotes from each to compare.
See price history: Leonardo.ai · Recraft
AI image generation platform with a strong game-art community. Pricing: Free (150 daily tokens), Apprentice $12/mo, Artisan $30/mo, Maestro $60/mo. Popular with game developers, concept artists, and marketers who need consistent character generation and stylized art.
AI design tool focused on vector graphics and brand-consistent illustrations. Pricing: Free (50 daily credits), Basic $12/mo, Advanced $33/mo, Pro $60/mo. Popular with designers who need vector-first AI output that scales cleanly — SVG icons, brand illustrations, print-ready graphics.
All plans compared
| Tier role | Plan | Leonardo.ai monthly | Leonardo.ai annual | Recraft monthly | Recraft annual |
|---|---|---|---|---|---|
| Free / starter | Free | Free | Free | Free | Free |
| Entry paid | Apprentice / Basic | $12 | $10 | $12 | $10 |
| Mid tier | Artisan / Advanced | $30 | $24 | $33 | $27 |
| Pro / power | Maestro / Pro | $60 | $48 | $60 | $48 |
Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.
What each is best for
Leonardo.ai is worth it if… Leonardo is worth it for game developers and concept artists who need consistent character generation across multiple prompts. The pre-trained model library specialized for game art is a real differentiator vs Midjourney's general aesthetic.
Recraft is worth it if… designers who need vector-first AI output (SVG, print-ready graphics) that other AI image tools produce as raster. Basic ($12) suits solo designers; Advanced ($33) suits agencies; Pro ($60) adds API + brand training.
Bottom line: Similar positioning, closer to a preference call than a strategic one.
Choose Leonardo.ai over Recraft if…
Choose Leonardo.ai if…
- You want fixed-price predictability (tiered, custom pricing).
- You match the profile Leonardo.ai is built for: Leonardo is worth it for game developers and concept artists who need consistent character generation across multiple prompts.
- You need a general-purpose design & creative option rather than a vertical-specific one.
Choose Recraft if…
- You want fixed-price predictability (tiered, custom pricing).
- You match the profile Recraft is built for: designers who need vector-first AI output (SVG, print-ready graphics) that other AI image tools produce as raster.
- You need a general-purpose design & creative option rather than a vertical-specific one.
At a glance
| Leonardo.ai | Recraft | |
|---|---|---|
| Free plan | Yes | Yes |
| Entry price | Custom | Custom |
| Enterprise available | No | No |
| Pricing model | Tiered | Tiered |
| Last verified | — | — |
| Full pricing | View full pricing | View full pricing |