What's the difference between ActiveCampaign Marketing Starter and LowFruits?

ActiveCampaign Marketing Starter is ActiveCampaign Marketing Starter is ActiveCampaign's entry marketing automation product — email marketing, drip campaigns, segmentation, and basic automation at 1,000 contacts baseline for $19/mo monthly ($15/mo annual). Price scales with contact list size: 10K contacts ≈ $149/mo Plus. ActiveCampaign sells 2 additional products with independent pricing not tracked here: ActiveCampaign Sales (standalone CRM), ActiveCampaign Bundle (Marketing + Sales combined at a discount, Bundle Plus at $93/mo is the sweet spot for many customers). All three products scale with contact count. Popular with SMBs and solopreneurs graduating from Mailchimp, while LowFruits is Low-competition keyword research tool for SEO content marketers, positioned as the alternative to Ahrefs and Semrush (now Adobe) for people specifically hunting long-tail, easy-to-rank keywords. Distinctive for its SERP analysis showing which keywords have weak sites in the top 10 (rankable). Priced $29.90-$249/mo across four tiers. Bootstrapped, popular with affiliate marketers, niche site builders, and content agencies chasing low-hanging keyword fruit. On price, activeCampaign Marketing Starter is cheaper on the entry tier at $19/mo vs $29.9/mo for LowFruits. They also bill differently: ActiveCampaign Marketing Starter is per usage and LowFruits is hybrid, so the headline prices only match once you plug in your own volume.

Which costs less, ActiveCampaign Marketing Starter or LowFruits?

ActiveCampaign Marketing Starter is cheaper on the entry tier at $19/mo vs $29.9/mo for LowFruits.

Is ActiveCampaign Marketing Starter or LowFruits priced per seat or per usage?

ActiveCampaign Marketing Starter bills on usage — contacts on top of a paid plan starting at $19/mo. The plan includes an allowance; anything beyond it is metered. LowFruits is hybrid: a fixed subscription from $29.9/mo plus metered usage on top (Credits/month). Your real bill moves with volume, not seat count.

Does ActiveCampaign Marketing Starter have a free plan?

ActiveCampaign Marketing Starter's free-plan availability isn't confirmed — check the pricing page for the latest.

Does LowFruits have a free plan?

LowFruits's free-plan availability isn't confirmed — check the pricing page for the latest.

How does ActiveCampaign Marketing Starter pricing compare to LowFruits for enterprise use?

ActiveCampaign Marketing Starter offers a dedicated enterprise tier with custom pricing. LowFruits does not publish an enterprise plan.

When were these prices last verified?

One or more prices are currently under review.

ActiveCampaign Marketing Starter vs LowFruits — Pricing, Plans, and Verified Costs (2026)

TL;DR

ActiveCampaign Marketing Starter starts at $19/mo. LowFruits starts at $29.9/mo. ActiveCampaign Marketing Starter is $10.899999999999999/mo cheaper on the entry tier than LowFruits.

Pricing under review

See price history: ActiveCampaign Marketing Starter · LowFruits

How pricing works

These two tools don't price the same way, so the headline numbers below aren't directly comparable until you plug in your own volume.

ActiveCampaign Marketing Starter (Per Usage) — ActiveCampaign Marketing Starter bills on usage — contacts on top of a paid plan starting at $19/mo. The plan includes an allowance; anything beyond it is metered.
LowFruits (Hybrid) — LowFruits is hybrid: a fixed subscription from $29.9/mo plus metered usage on top (Credits/month). Your real bill moves with volume, not seat count.

Per-minute, per-credit and per-token rates exclude any downstream model, speech or telephony costs unless the vendor states otherwise.

ActiveCampaign Marketing Starter

Marketing & Email

Starts at

$19/mo

ActiveCampaign Marketing Starter is ActiveCampaign's entry marketing automation product — email marketing, drip campaigns, segmentation, and basic automation at 1,000 contacts baseline for $19/mo monthly ($15/mo annual). Price scales with contact list size: 10K contacts ≈ $149/mo Plus. ActiveCampaign sells 2 additional products with independent pricing not tracked here: ActiveCampaign Sales (standalone CRM), ActiveCampaign Bundle (Marketing + Sales combined at a discount, Bundle Plus at $93/mo is the sweet spot for many customers). All three products scale with contact count. Popular with SMBs and solopreneurs graduating from Mailchimp.

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LowFruits

Marketing & Email

Starts at

$29.9/mo

Low-competition keyword research tool for SEO content marketers, positioned as the alternative to Ahrefs and Semrush (now Adobe) for people specifically hunting long-tail, easy-to-rank keywords. Distinctive for its SERP analysis showing which keywords have weak sites in the top 10 (rankable). Priced $29.90-$249/mo across four tiers. Bootstrapped, popular with affiliate marketers, niche site builders, and content agencies chasing low-hanging keyword fruit.

Visit website

All plans compared

Tier role	Plan	ActiveCampaign Marketing Starter monthly	ActiveCampaign Marketing Starter annual	LowFruits monthly	LowFruits annual
Free / starter	— / Pay-as-you-go (not a subscription)	—	—	Free	Free
Entry paid	Starter / Standard	$19	$15	$29.9	$20.75
Mid tier	Plus / —	$59	$49	—	—
Pro / power	Pro / Premium	$99	$79	$79.9	$62.45
Enterprise	Enterprise / —	$179	$145	—	—

Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.

What each is best for

ActiveCampaign Marketing Starter

ActiveCampaign Marketing Starter is worth it if… SMBs (500-5,000 contacts) that need email + basic automation + CRM in one tool without HubSpot's price tag. Starter covers most basic email flows; Plus adds sales automation and SMS.

LowFruits

LowFruits is worth it if… SEO practitioners and content marketers focused on finding low-competition keywords — particularly if you're publishing high-volume affiliate or niche sites and need to bypass DR-driven ranking. Pay-per-credit model (no monthly subscription); credit packs scale by usage.

Bottom line: Choose based on how you want to pay — ActiveCampaign Marketing Starter is per usage, LowFruits is hybrid.

Choose ActiveCampaign Marketing Starter over LowFruits if…

Choose ActiveCampaign Marketing Starter if…

You want to pay only for actual usage (per usage, from $19/mo).
You match the profile ActiveCampaign Marketing Starter is built for: SMBs (500-5,000 contacts) that need email + basic automation + CRM in one tool without HubSpot's price tag.
You need a general-purpose marketing & email option rather than a vertical-specific one.

Choose LowFruits if…

You're fine with a base subscription plus metered usage on top (from $29.9/mo).
You match the profile LowFruits is built for: SEO practitioners and content marketers focused on finding low-competition keywords — particularly if you're publishing high-volume affiliate or niche sites and need to bypass DR-driven ranking.
You need a general-purpose marketing & email option rather than a vertical-specific one.

At a glance

	ActiveCampaign Marketing Starter	LowFruits
Free plan	No	Yes
Entry price	$19/mo	$29.9/mo
Enterprise available	Yes	No
Pricing model	Per Usage	Hybrid
Verification	Checked October 3, 2026	Pricing under review
Full pricing	View full pricing	View full pricing