Airtable vs Amplitude: Pricing Comparison (2026)
Airtable starts at $24/mo. Amplitude starts at $61/mo. Airtable is $37/mo cheaper on the entry tier than Amplitude.
Spreadsheet-database hybrid, valued $11B private. Positioned as the alternative to Excel + Access + Notion for teams building custom workflow apps without engineering. Distinctive for its "database that looks like a spreadsheet" positioning that made no-code databases accessible to non-technical users. Free tier is functional; paid tiers add automation, API access, and larger record limits. Pricing has increased steadily since 2022 as Airtable pivots toward enterprise use cases.
The enterprise product analytics platform, publicly traded (AMPL). Positioned as the alternative to Mixpanel for product teams that need advanced funnels, cohorts, and predictive analytics at scale. Distinctive for its 'North Star' methodology framework that many product-led-growth companies now use as their operating rhythm. Free tier limited; paid custom based on tracked events — Growth typically $50-200/mo entry, enterprise deployments run $48K-100K+/yr. Real cost bloat: tracked event volume compounds fast.
All plans compared
| # | Plan | Airtable monthly | Airtable annual | Amplitude monthly | Amplitude annual |
|---|---|---|---|---|---|
| 1 | Free / Starter | 0 | 0 | 0 | 0 |
| 2 | Team / Plus | 24 | 20 | 61 | 49 |
| 3 | Business / Growth | 54 | 45 | custom | custom |
| 4 | Enterprise Scale / Enterprise | custom | custom | custom | custom |
What each is best for
Spreadsheet-database hybrid, valued $11B private. Positioned as the alternative to Excel + Access + Notion for teams building custom workflow apps without engineering. Distinctive for its "database that looks like a spreadsheet" positioning that made no-code databases accessible to non-technical users. Free tier is functional; paid tiers add automation, API access, and larger record limits. Pricing has increased steadily since 2022 as Airtable pivots toward enterprise use cases.
The enterprise product analytics platform, publicly traded (AMPL). Positioned as the alternative to Mixpanel for product teams that need advanced funnels, cohorts, and predictive analytics at scale. Distinctive for its 'North Star' methodology framework that many product-led-growth companies now use as their operating rhythm. Free tier limited; paid custom based on tracked events — Growth typically $50-200/mo entry, enterprise deployments run $48K-100K+/yr. Real cost bloat: tracked event volume compounds fast.
At a glance
| Airtable | Amplitude | |
|---|---|---|
| Free plan | Yes | Yes |
| Entry price | $24/mo | $61/mo |
| Enterprise available | Yes | Yes |
| Pricing model | Per Seat | — |
| Last verified | July 21, 2026 | July 25, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified July 25, 2026. Tracked daily.