Amplitude vs Fathom Analytics: Pricing Comparison (2026)
Amplitude starts at $61/mo. Fathom Analytics starts at $15/mo. Fathom Analytics is $46/mo cheaper on the entry tier than Amplitude.
See price history: Amplitude · Fathom Analytics
The enterprise product analytics platform, publicly traded (AMPL). Positioned as the alternative to Mixpanel for product teams that need advanced funnels, cohorts, and predictive analytics at scale. Distinctive for its 'North Star' methodology framework that many product-led-growth companies now use as their operating rhythm. Free tier limited; paid custom based on tracked events — Growth typically $50-200/mo entry, enterprise deployments run $48K-100K+/yr. Real cost bloat: tracked event volume compounds fast.
Privacy-first web analytics from the founders of PinPoint. Positioned as the alternative to Google Analytics for teams that want cookieless analytics + full dashboard access to team members. Distinctive for its dead-simple UX (single screen, no funnels or cohorts) and flat pricing regardless of pageviews. Priced $14-$84/mo (based on pageview brackets). Bootstrapped, profitable, popular with indie hackers and SMB blogs. Note: unrelated to Fathom (meeting recorder).
All plans compared
| # | Plan | Amplitude monthly | Amplitude annual | Fathom Analytics monthly | Fathom Analytics annual |
|---|---|---|---|---|---|
| 1 | Starter / 100K pageviews | 0 | 0 | 15 | 12.50 |
| 2 | Plus | 61 | 49 | — | — |
| 3 | Growth | custom | custom | — | — |
| 4 | Enterprise | custom | custom | — | — |
What each is best for
The enterprise product analytics platform, publicly traded (AMPL). Positioned as the alternative to Mixpanel for product teams that need advanced funnels, cohorts, and predictive analytics at scale. Distinctive for its 'North Star' methodology framework that many product-led-growth companies now use as their operating rhythm. Free tier limited; paid custom based on tracked events — Growth typically $50-200/mo entry, enterprise deployments run $48K-100K+/yr. Real cost bloat: tracked event volume compounds fast.
Privacy-first web analytics from the founders of PinPoint. Positioned as the alternative to Google Analytics for teams that want cookieless analytics + full dashboard access to team members. Distinctive for its dead-simple UX (single screen, no funnels or cohorts) and flat pricing regardless of pageviews. Priced $14-$84/mo (based on pageview brackets). Bootstrapped, profitable, popular with indie hackers and SMB blogs. Note: unrelated to Fathom (meeting recorder).
At a glance
| Amplitude | Fathom Analytics | |
|---|---|---|
| Free plan | Yes | — |
| Entry price | $61/mo | $15/mo |
| Enterprise available | Yes | Yes |
| Pricing model | — | Per Usage |
| Last verified | July 25, 2026 | July 21, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified July 25, 2026. Tracked daily.