Constant Contact vs Insightly — Pricing, Plans, and Verified Costs (2026)
Constant Contact starts at $12/mo. Insightly starts at $29/mo. Constant Contact is $17/mo cheaper on the entry tier than Insightly.
See price history: Constant Contact · Insightly
One of the original email marketing platforms (founded 1995), positioned as the beginner-friendly alternative to Mailchimp for very-small-business and nonprofit segments. Distinctive for its 98% inbox delivery rate and dedicated live-support model — unusual in the SMB email space. Restructured 2026 with 3 published tiers (Lite/Standard/Premium) plus custom Teams tier for franchises and multi-location businesses. Lite starts at $12/mo monthly ($8.40 annual) for 500 contacts scaling by list size. 30% off first 3 months promo currently active. Owned by Endurance International / Newfold Digital.
Insightly is a unified CRM + Marketing + Service + AppConnect suite (Unbounce-owned). CRM Plus $29/user/mo, Pro $49, Enterprise $99. All-in-One bundles from $349/mo save up to 30%. Annual billing only.
All plans compared
| Tier role | Plan | Constant Contact monthly | Constant Contact annual | Insightly monthly | Insightly annual |
|---|---|---|---|---|---|
| Entry paid | Lite / Plus | $12 | $10.2 | $29 | $29 |
| Mid tier | Standard / Professional | $35 | $29.75 | $49 | $49 |
| Pro / power | Premium / All-in-One Plus | $80 | $68 | $349 | $349 |
| Teams | Teams / — | Custom | Custom | — | — |
| Enterprise | — / Enterprise | — | — | $99 | $99 |
Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.
What each is best for
Constant Contact is worth it if… very-small businesses, nonprofits, and event organizers who want email + basic automation + live phone support — particularly if you've outgrown MailerLite's free tier and want more hand-holding than Mailchimp offers. Lite covers newsletter-only needs with 1 automation template; Standard adds A/B testing and 3 automations; Premium unlocks unlimited automations, SEO recommendations, and Google Ads manager; Teams for multi-location businesses.
Insightly is worth it if… Insightly is ideal for small-to-mid businesses wanting an all-in-one CRM + Marketing + Service without stitching multiple tools.
Bottom line: Similar positioning, closer to a preference call than a strategic one.
Choose Constant Contact over Insightly if…
Choose Constant Contact if…
- You're comfortable with Constant Contact's from $12/mo entry point.
- You match the profile Constant Contact is built for: very-small businesses, nonprofits, and event organizers who want email + basic automation + live phone support — particularly if you've outgrown MailerLite's free tier and want more hand-holding than Mailchimp offers.
- You need a general-purpose marketing & email option rather than a vertical-specific one.
Choose Insightly if…
- You want fixed-price predictability (per seat, from $29/mo).
- You match the profile Insightly is built for: ideal for small-to-mid businesses wanting an all-in-one CRM + Marketing + Service without stitching multiple tools.
- You need a general-purpose marketing & email option rather than a vertical-specific one.
At a glance
| Constant Contact | Insightly | |
|---|---|---|
| Free plan | No | No |
| Entry price | $12/mo | $29/mo |
| Enterprise available | Yes | Yes |
| Pricing model | — | Per Seat |
| Verification | Pricing under review | Pricing under review |
| Full pricing | View full pricing | View full pricing |
Pricing last verified September 28, 2026. Tracked daily.
Frequently asked questions
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Common questions about Constant Contact and Insightly
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