ConvertKit vs Copper CRM — Pricing, Plans, and Verified Costs (2026)
ConvertKit starts at $39/mo. Copper CRM starts at $12/mo. Copper CRM is $27/mo cheaper on the entry tier than ConvertKit.
See price history: ConvertKit · Copper CRM
How pricing works
These two tools don't price the same way, so the headline numbers below aren't directly comparable until you plug in your own volume.
- ConvertKit (Per Usage) — ConvertKit bills purely on usage — Subscribers. There is no fixed per-seat fee, so the monthly cost depends entirely on how much you consume.
- Copper CRM (Per Seat) — Copper CRM bills on a fixed plan from $12/mo, so the listed price is what you pay regardless of volume.
Per-minute, per-credit and per-token rates exclude any downstream model, speech or telephony costs unless the vendor states otherwise.
Email platform built specifically for creators and course sellers, rebranded from ConvertKit to Kit in 2024. Distinctive for tag-based (not list-based) subscriber management, which fits how creators segment audiences. Popular with newsletter operators, course creators, and one-person media businesses. Free plan up to 10K subscribers, paid plans add automation and commerce features. Facing pressure from Beehiiv (creator-native) and Substack (built-in monetization).
Copper CRM is the Google Workspace-native CRM built inside Gmail. Basic $29/seat/mo ($23 annual, 2,500 contacts); Professional $69/mo ($59 annual, 15,000 contacts); Business $134/mo ($99 annual, unlimited contacts). Chrome + Gmail plugins are core differentiators.
All plans compared
| Tier role | Plan | ConvertKit monthly | ConvertKit annual | Copper CRM monthly | Copper CRM annual |
|---|---|---|---|---|---|
| Free / starter | Free / — | Free | Free | — | — |
| Entry paid | Creator / Starter | $39 | $33 | $12 | $9 |
| Mid tier | — / Basic | — | — | $29 | $23 |
| Pro / power | Creator Pro / Professional | $79 | $66 | $69 | $59 |
| Teams | — / Business | — | — | $134 | $99 |
Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.
What each is best for
ConvertKit is worth it if… ConvertKit (now Kit) is worth it for creators — authors, coaches, course sellers, newsletter operators — who need subscriber-first email marketing with strong tagging, landing pages, and one-click resends. Free covers up to 10K subscribers; Creator adds automations; Creator Pro adds Facebook custom audiences and referral tracking.
Copper CRM is worth it if… Copper CRM is ideal for small agencies and consultancies that live in Gmail and want zero-setup CRM directly inside their inbox.
Bottom line: Choose based on how you want to pay — ConvertKit is per usage, Copper CRM is per seat.
Choose ConvertKit over Copper CRM if…
Choose ConvertKit if…
- You want to pay only for actual usage (per usage, from $39/mo).
- You match the profile ConvertKit is built for: ConvertKit (now Kit) is worth it for creators — authors, coaches, course sellers, newsletter operators — who need subscriber-first email marketing with strong tagging, landing pages, and one-click resends.
- You need a general-purpose marketing & email option rather than a vertical-specific one.
Choose Copper CRM if…
- You want fixed-price predictability (per seat, from $12/mo).
- You match the profile Copper CRM is built for: ideal for small agencies and consultancies that live in Gmail and want zero-setup CRM directly inside their inbox.
- You need a general-purpose marketing & email option rather than a vertical-specific one.
At a glance
| ConvertKit | Copper CRM | |
|---|---|---|
| Free plan | Yes | No |
| Entry price | $39/mo | $12/mo |
| Enterprise available | Yes | No |
| Pricing model | Per Usage | Per Seat |
| Last verified | September 14, 2026 | September 17, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified September 17, 2026. Tracked daily.