Fathom Analytics vs Plausible — Pricing, Plans, and Verified Costs (2026)
Fathom Analytics starts at $15/mo. Plausible starts at $9/mo. Plausible is $6/mo cheaper on the entry tier than Fathom Analytics.
See price history: Fathom Analytics · Plausible
How pricing works
These two tools don't price the same way, so the headline numbers below aren't directly comparable until you plug in your own volume.
- Fathom Analytics (Per Usage) — Fathom Analytics bills on usage — Monthly pageviews on top of a paid plan starting at $15/mo. The plan includes an allowance; anything beyond it is metered.
- Plausible (Per Usage) — Plausible bills on usage — Monthly pageviews on top of a paid plan starting at $9/mo. The plan includes an allowance; anything beyond it is metered.
Per-minute, per-credit and per-token rates exclude any downstream model, speech or telephony costs unless the vendor states otherwise.
Privacy-first web analytics from the founders of PinPoint. Positioned as the alternative to Google Analytics for teams that want cookieless analytics + full dashboard access to team members. Distinctive for its dead-simple UX (single screen, no funnels or cohorts) and flat pricing regardless of pageviews. Priced $14-$84/mo (based on pageview brackets). Bootstrapped, profitable, popular with indie hackers and SMB blogs. Note: unrelated to Fathom (meeting recorder).
Privacy-first web analytics positioned as the alternative to Google Analytics for teams that want GDPR-native (no cookie banner needed) analytics. Distinctive for its "no personal data collected" claim and its lightweight script (<1KB) that doesn't slow sites. Priced $9-$149/mo based on pageview volume. Bootstrapped Estonian company. Popular with EU-based startups, indie hackers, and privacy-conscious teams tired of GA4's complexity.
All plans compared
| Tier role | Plan | Fathom Analytics monthly | Fathom Analytics annual | Plausible monthly | Plausible annual |
|---|---|---|---|---|---|
| Entry paid | 100K pageviews / Starter | $15 | $12.5 | $9 | $7.5 |
| Pro / power | — / Growth | — | — | $14 | $11.67 |
| Teams | — / Business | — | — | $19 | $15.83 |
| Enterprise | — / Enterprise | — | — | Custom | Custom |
Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.
What each is best for
Fathom Analytics is worth it if… privacy-conscious website owners who want Google Analytics alternatives that don't track individuals — GDPR/CCPA-compliant by default, no cookie banners needed. Fixed monthly rate by pageviews (not per site — unlimited sites); Team adds email reports and API.
Plausible is worth it if… privacy-conscious website owners and small teams who want simple, GDPR-compliant analytics without cookies — particularly if you value dashboard elegance over feature depth. Fixed monthly rate by pageviews (unlimited sites on paid tiers); Business adds team + email reports; self-hosted free forever.
Bottom line: Similar positioning, closer to a preference call than a strategic one.
Choose Fathom Analytics over Plausible if…
Choose Fathom Analytics if…
- You want to pay only for actual usage (per usage, from $15/mo).
- You match the profile Fathom Analytics is built for: privacy-conscious website owners who want Google Analytics alternatives that don't track individuals — GDPR/CCPA-compliant by default, no cookie banners needed.
- You need a general-purpose analytics & data option rather than a vertical-specific one.
Choose Plausible if…
- You want to pay only for actual usage (per usage, from $9/mo).
- You match the profile Plausible is built for: privacy-conscious website owners and small teams who want simple, GDPR-compliant analytics without cookies — particularly if you value dashboard elegance over feature depth.
- You need a general-purpose analytics & data option rather than a vertical-specific one.
At a glance
| Fathom Analytics | Plausible | |
|---|---|---|
| Free plan | No | No |
| Entry price | $15/mo | $9/mo |
| Enterprise available | Yes | Yes |
| Pricing model | Per Usage | Per Usage |
| Verification | Checked October 3, 2026 | Pricing under review |
| Full pricing | View full pricing | View full pricing |
Pricing last verified October 3, 2026. Verification cadence varies by tool; check each tool page.
Frequently asked questions
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Common questions about Fathom Analytics and Plausible
- How much does Fathom Analytics cost in 2026?
- Does Fathom Analytics have a free plan?
- How often does Fathom Analytics change prices?
- What are the best Fathom Analytics alternatives in 2026?
- How much does Plausible cost in 2026?
- Does Plausible have a free plan?
- How often does Plausible change prices?
- What are the best Plausible alternatives in 2026?