Whitespark Local Rank Tracker vs Yext — Pricing, Plans, and Verified Costs (2026)

TL;DR

Whitespark Local Rank Tracker starts at $14/mo. Yext uses custom pricing — request a quote to compare.

Pricing under review

See price history: Whitespark Local Rank Tracker · Yext

Starts at
$14/mo

Whitespark's local rank tracking product — tracks Google Business Profile + Google Maps rankings across multiple locations and keywords, distinct from its Local Ranking Grids product (which measures rank across geographic grid points for a single location). Positioned as the affordable alternative to BrightLocal or Local Falcon for agencies serving multi-location clients. Plans range $14-$200/month depending on locations and keywords tracked. Multi-product vendor: Whitespark also sells Local Citation Finder, Local Platform, Ranking Grids, Reputation Builder as separate products (see other Whitespark records).

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Yext logo
Yext
Marketing & Email
Starts at
Custom pricing

The enterprise digital-presence-management platform (formerly known as the location-listings company), publicly traded (YEXT). Positioned as the alternative to Moz Local and BrightLocal for multi-location brands with 10+ locations. Distinctive for pushing structured business info (hours, menus, services) to 100+ publishers via API, plus AI-answer platforms (they call this 'Answers'). Starts $199/mo per location; enterprise contracts run $50K-$500K+/yr for chains. Real cost bloat: per-location licensing scales linearly.

All plans compared

Tier rolePlanWhitespark Local Rank Tracker monthlyWhitespark Local Rank Tracker annualYext monthlyYext annual
Entry paidProfessional / —$50$50——
Pro / powerAgency / —$100$100——
TeamsSmall Business / —$14$14——
EnterpriseEnterprise / —$200$200——

Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.

What each is best for

Whitespark Local Rank Tracker logo
Whitespark Local Rank Tracker

Whitespark Local Rank Tracker is worth it if… local SEO agencies and multi-location businesses that need affordable Google Maps + GBP rank tracking without a full-suite subscription — particularly if BrightLocal or Local Falcon feel overpriced. Small Business handles single-location tracking; higher tiers add locations, keywords, and client-facing reports.

Yext logo
Yext

Yext is worth it if… large multi-location brands (100-10,000+ locations) that need enterprise-scale digital knowledge management — syncing business data (hours, offers, menus) across Google, Bing, Facebook, Apple Maps, and 200+ directories. Custom-quoted by location count + modules; typical enterprise contracts $10K-$500K+/year.

Bottom line: Similar positioning, closer to a preference call than a strategic one.

Choose Whitespark Local Rank Tracker over Yext if…

Choose Whitespark Local Rank Tracker if…

  • You're comfortable with Whitespark Local Rank Tracker's from $14/mo entry point.
  • You match the profile Whitespark Local Rank Tracker is built for: local SEO agencies and multi-location businesses that need affordable Google Maps + GBP rank tracking without a full-suite subscription — particularly if BrightLocal or Local Falcon feel overpriced.
  • You need a general-purpose marketing & email option rather than a vertical-specific one.

Choose Yext if…

  • You're comfortable with Yext's custom pricing entry point.
  • You match the profile Yext is built for: large multi-location brands (100-10,000+ locations) that need enterprise-scale digital knowledge management — syncing business data (hours, offers, menus) across Google, Bing, Facebook, Apple Maps, and 200+ directories.
  • You need a general-purpose marketing & email option rather than a vertical-specific one.

At a glance

Whitespark Local Rank TrackerYext
Free plan No No
Entry price$14/moCustom pricing
Enterprise available Yes Yes
Pricing model——
VerificationPricing under reviewPricing under review
Full pricingView full pricing View full pricing

Pricing last verified September 25, 2026. Tracked daily.

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