ActiveCampaign Marketing Starter vs Brevo: Pricing Comparison (2026)
ActiveCampaign Marketing Starter starts at $19/mo. Brevo starts at $9/mo. Brevo is $10/mo cheaper on the entry tier than ActiveCampaign Marketing Starter.
See price history: ActiveCampaign Marketing Starter · Brevo
Marketing automation platform positioned as the mid-market alternative to HubSpot Marketing Hub and Mailchimp — more powerful than Mailchimp, cheaper than HubSpot. Distinctive for its automation depth (multi-step workflows, conditional logic) available at lower tiers than competitors. Priced per contact starting at $15/mo (Lite tier). Popular with agencies managing client marketing and SMB e-commerce teams.
French all-in-one marketing platform (formerly Sendinblue), positioned as the alternative to Mailchimp with better transactional email and SMS built in. Distinctive for pricing per email sent (not per contact) — flips Mailchimp's model on its head and saves money for teams with large-but-inactive lists. Priced $9-$18/mo for entry tiers. Popular with European SMBs and e-commerce.
All plans compared
| # | Plan | ActiveCampaign Marketing Starter monthly | ActiveCampaign Marketing Starter annual | Brevo monthly | Brevo annual |
|---|---|---|---|---|---|
| 1 | Starter | 19 | 15 | — | — |
| 2 | Plus | — | 49 | — | — |
| 3 | Pro | — | 79 | — | — |
| 4 | Enterprise | — | 145 | — | — |
What each is best for
Marketing automation platform positioned as the mid-market alternative to HubSpot Marketing Hub and Mailchimp — more powerful than Mailchimp, cheaper than HubSpot. Distinctive for its automation depth (multi-step workflows, conditional logic) available at lower tiers than competitors. Priced per contact starting at $15/mo (Lite tier). Popular with agencies managing client marketing and SMB e-commerce teams.
French all-in-one marketing platform (formerly Sendinblue), positioned as the alternative to Mailchimp with better transactional email and SMS built in. Distinctive for pricing per email sent (not per contact) — flips Mailchimp's model on its head and saves money for teams with large-but-inactive lists. Priced $9-$18/mo for entry tiers. Popular with European SMBs and e-commerce.
At a glance
| ActiveCampaign Marketing Starter | Brevo | |
|---|---|---|
| Free plan | — | Yes |
| Entry price | $19/mo | $9/mo |
| Enterprise available | Yes | Yes |
| Pricing model | Per Usage | Per Usage |
| Last verified | July 23, 2026 | July 24, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified July 24, 2026. Tracked daily.
