Beehiiv vs Brevo — Pricing, Plans, and Verified Costs (2026)
Beehiiv starts at $49/mo. Brevo starts at $9/mo. Brevo is $40/mo cheaper on the entry tier than Beehiiv.
How pricing works
These two tools don't price the same way, so the headline numbers below aren't directly comparable until you plug in your own volume.
- Beehiiv (Per Usage) — Beehiiv bills purely on usage — Subscribers. There is no fixed per-seat fee, so the monthly cost depends entirely on how much you consume.
- Brevo (Per Usage) — Brevo bills purely on usage — Emails/month. There is no fixed per-seat fee, so the monthly cost depends entirely on how much you consume.
Per-minute, per-credit and per-token rates exclude any downstream model, speech or telephony costs unless the vendor states otherwise.
Newsletter platform for creators positioned as the alternative to Substack, ConvertKit, and Mailchimp. Distinctive for its founder pedigree (Morning Brew's co-founders and early employees) and features that generalist tools lack: built-in referral programs, ad network, and 3D analytics. Priced free-$99/mo up to 100K subscribers. Popular with newsletter operators building media businesses (not personal newsletters).
French all-in-one marketing platform (formerly Sendinblue), positioned as the alternative to Mailchimp with better transactional email and SMS built in. Distinctive for pricing per email sent (not per contact) — flips Mailchimp's model on its head and saves money for teams with large-but-inactive lists. Priced $9-$18/mo for entry tiers. Popular with European SMBs and e-commerce.
All plans compared
| Tier role | Plan | Beehiiv monthly | Beehiiv annual | Brevo monthly | Brevo annual |
|---|---|---|---|---|---|
| Free / starter | Launch / — | Free | Free | — | — |
| Entry paid | Scale / — | $49 | $43 | — | — |
| Pro / power | Max / — | $109 | $96 | — | — |
| Enterprise | Enterprise / — | Custom | Custom | — | — |
Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.
What each is best for
Beehiiv is worth it if… newsletter creators (both hobbyist and full-time) who want built-in monetization (paid subs, sponsorships, referrals) plus growth tools baked in — not just ESP-style sending. Launch (free) covers up to 2,500 subscribers; Scale unlocks referrals + custom domains; Max adds AI writer and premium features.
Brevo is worth it if… Brevo (formerly Sendinblue) is worth it for SMBs that need email + SMS + WhatsApp + basic CRM — particularly if you're European and value GDPR-first tooling. Free tier is generous (unlimited contacts, 300 emails/day); Starter and Business scale by monthly emails, not contacts — unique among ESPs.
Bottom line: Similar positioning, closer to a preference call than a strategic one.
Choose Beehiiv over Brevo if…
Choose Beehiiv if…
- You want to pay only for actual usage (per usage, from $49/mo).
- You match the profile Beehiiv is built for: newsletter creators (both hobbyist and full-time) who want built-in monetization (paid subs, sponsorships, referrals) plus growth tools baked in — not just ESP-style sending.
- You need a general-purpose marketing & email option rather than a vertical-specific one.
Choose Brevo if…
- You want to pay only for actual usage (per usage, from $9/mo).
- You match the profile Brevo is built for: Brevo (formerly Sendinblue) is worth it for SMBs that need email + SMS + WhatsApp + basic CRM — particularly if you're European and value GDPR-first tooling.
- You need a general-purpose marketing & email option rather than a vertical-specific one.
At a glance
| Beehiiv | Brevo | |
|---|---|---|
| Free plan | Yes | Yes |
| Entry price | $49/mo | $9/mo |
| Enterprise available | Yes | Yes |
| Pricing model | Per Usage | Per Usage |
| Last verified | September 17, 2026 | September 12, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified September 17, 2026. Tracked daily.