Buffer vs Yext: Pricing Comparison (2026)
Buffer starts at $6/mo. Yext starts at $199/mo. Buffer is $193/mo cheaper on the entry tier than Yext.
Social media scheduling and analytics from a fully-remote 80-person company known for radical transparency (publishes salaries, revenue publicly). Positioned as the alternative to Hootsuite for small businesses and creators. Distinctive for its calm, no-upsell culture. Priced $6-$120/mo across four tiers. Losing ground to Hootsuite (enterprise) and Later (Instagram-first) but still profitable and cash-generative.
The enterprise digital-presence-management platform (formerly known as the location-listings company), publicly traded (YEXT). Positioned as the alternative to Moz Local and BrightLocal for multi-location brands with 10+ locations. Distinctive for pushing structured business info (hours, menus, services) to 100+ publishers via API, plus AI-answer platforms (they call this 'Answers'). Starts $199/mo per location; enterprise contracts run $50K-$500K+/yr for chains. Real cost bloat: per-location licensing scales linearly.
All plans compared
| # | Plan | Buffer monthly | Buffer annual | Yext monthly | Yext annual |
|---|---|---|---|---|---|
| 1 | Free / Starter | 0 | 0 | 199 | 199 |
| 2 | Essentials / Pro | 6 | 5 | custom | custom |
| 3 | Team / Enterprise | 12 | 10 | custom | custom |
What each is best for
Social media scheduling and analytics from a fully-remote 80-person company known for radical transparency (publishes salaries, revenue publicly). Positioned as the alternative to Hootsuite for small businesses and creators. Distinctive for its calm, no-upsell culture. Priced $6-$120/mo across four tiers. Losing ground to Hootsuite (enterprise) and Later (Instagram-first) but still profitable and cash-generative.
The enterprise digital-presence-management platform (formerly known as the location-listings company), publicly traded (YEXT). Positioned as the alternative to Moz Local and BrightLocal for multi-location brands with 10+ locations. Distinctive for pushing structured business info (hours, menus, services) to 100+ publishers via API, plus AI-answer platforms (they call this 'Answers'). Starts $199/mo per location; enterprise contracts run $50K-$500K+/yr for chains. Real cost bloat: per-location licensing scales linearly.
At a glance
| Buffer | Yext | |
|---|---|---|
| Free plan | Yes | — |
| Entry price | $6/mo | $199/mo |
| Enterprise available | — | Yes |
| Pricing model | Per Seat | — |
| Last verified | July 19, 2026 | July 25, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified July 25, 2026. Tracked daily.