Constant Contact vs Sprout Social — Pricing, Plans, and Verified Costs (2026)
Constant Contact starts at $12/mo. Sprout Social starts at $249/mo. Constant Contact is $237/mo cheaper on the entry tier than Sprout Social.
See price history: Constant Contact · Sprout Social
One of the original email marketing platforms (founded 1995), positioned as the beginner-friendly alternative to Mailchimp for very-small-business and nonprofit segments. Distinctive for its 98% inbox delivery rate and dedicated live-support model — unusual in the SMB email space. Restructured 2026 with 3 published tiers (Lite/Standard/Premium) plus custom Teams tier for franchises and multi-location businesses. Lite starts at $12/mo monthly ($8.40 annual) for 500 contacts scaling by list size. 30% off first 3 months promo currently active. Owned by Endurance International / Newfold Digital.
Social media management platform positioned as the modern, marketer-friendly alternative to Hootsuite — known for its polished UI + better analytics + Salesforce/Zendesk-tier support integrations. Distinctive for its Smart Inbox (unified message queue) and best-in-class reporting used by 34,000+ brands. Priced $199-$499/user/mo across Standard/Professional/Advanced tiers plus custom Enterprise. Public since 2019 (NASDAQ: SPT), $1.5B market cap. Acquired Tagger (influencer marketing) in 2023 and Repustate (AI/sentiment analysis) in 2022.
All plans compared
| Tier role | Plan | Constant Contact monthly | Constant Contact annual | Sprout Social monthly | Sprout Social annual |
|---|---|---|---|---|---|
| Entry paid | Lite / Standard | $12 | $10.2 | $249 | $199 |
| Mid tier | Standard / Professional | $35 | $29.75 | $399 | $299 |
| Pro / power | Premium / Advanced | $80 | $68 | $599 | $499 |
| Teams | Teams / — | Custom | Custom | — | — |
| Enterprise | — / Enterprise | — | — | Custom | Custom |
Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.
What each is best for
Constant Contact is worth it if… very-small businesses, nonprofits, and event organizers who want email + basic automation + live phone support — particularly if you've outgrown MailerLite's free tier and want more hand-holding than Mailchimp offers. Lite covers newsletter-only needs with 1 automation template; Standard adds A/B testing and 3 automations; Premium unlocks unlimited automations, SEO recommendations, and Google Ads manager; Teams for multi-location businesses.
Sprout Social is worth it if… marketing teams (5-100 people) that treat social as a revenue channel and want modern UI + deep analytics + CRM integrations — particularly if Hootsuite feels dated. Standard covers small teams (5 profiles); Professional adds unlimited profiles + competitive reports; Advanced adds chatbots + sentiment analysis; Enterprise adds SSO and advanced permissions.
Bottom line: Similar positioning, closer to a preference call than a strategic one.
Choose Constant Contact over Sprout Social if…
Choose Constant Contact if…
- You're comfortable with Constant Contact's from $12/mo entry point.
- You match the profile Constant Contact is built for: very-small businesses, nonprofits, and event organizers who want email + basic automation + live phone support — particularly if you've outgrown MailerLite's free tier and want more hand-holding than Mailchimp offers.
- You need a general-purpose marketing & email option rather than a vertical-specific one.
Choose Sprout Social if…
- You're comfortable with Sprout Social's from $249/mo entry point.
- You match the profile Sprout Social is built for: marketing teams (5-100 people) that treat social as a revenue channel and want modern UI + deep analytics + CRM integrations — particularly if Hootsuite feels dated.
- You need a general-purpose marketing & email option rather than a vertical-specific one.
At a glance
| Constant Contact | Sprout Social | |
|---|---|---|
| Free plan | No | No |
| Entry price | $12/mo | $249/mo |
| Enterprise available | Yes | Yes |
| Pricing model | — | — |
| Verification | Verified August 12, 2026 | Verified August 12, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified September 18, 2026. Tracked daily.
Frequently asked questions
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Common questions about Constant Contact and Sprout Social
- How much does Constant Contact cost in 2026?
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- How much does Sprout Social cost in 2026?
- Does Sprout Social have a free plan?
- How often does Sprout Social change prices?
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