Copper CRM vs SpyFu — Pricing, Plans, and Verified Costs (2026)
Copper CRM starts at $12/mo. SpyFu starts at $39/mo. Copper CRM is $27/mo cheaper on the entry tier than SpyFu.
See price history: Copper CRM · SpyFu
Copper CRM is the Google Workspace-native CRM built inside Gmail. Basic $29/seat/mo ($23 annual, 2,500 contacts); Professional $69/mo ($59 annual, 15,000 contacts); Business $134/mo ($99 annual, unlimited contacts). Chrome + Gmail plugins are core differentiators.
Competitive keyword research tool positioned as the alternative to Semrush (now Adobe) and Ahrefs for teams focused on competitor teardowns ("what's my rival spending on PPC?"). Distinctive for its unlimited-search pricing at flat rates — Semrush caps searches per day at cheaper tiers. Priced $16-$36/mo (annual). Bootstrapped, popular with agencies pitching new clients using competitive-intel decks. Weaker on Google Search Console-caliber content SEO than Ahrefs.
All plans compared
| Tier role | Plan | Copper CRM monthly | Copper CRM annual | SpyFu monthly | SpyFu annual |
|---|---|---|---|---|---|
| Entry paid | Starter / Basic | $12 | $9 | $39 | $29 |
| Mid tier | Basic / — | $29 | $23 | — | — |
| Pro / power | Professional / Pro + AI | $69 | $59 | $119 | $89 |
| Teams | Business / Team | $134 | $99 | $249 | $187 |
Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.
What each is best for
Copper CRM is worth it if… Copper CRM is ideal for small agencies and consultancies that live in Gmail and want zero-setup CRM directly inside their inbox.
SpyFu is worth it if… marketing agencies and in-house teams focused on competitor SEO/PPC intelligence — particularly if you want to reverse-engineer competitor keyword bids, ad copy, and organic strategy over time. Pro + AI covers most needs; Team adds more users and data.
Bottom line: Choose based on how you want to pay — Copper CRM is per seat, SpyFu is flat rate.
Choose Copper CRM over SpyFu if…
Choose Copper CRM if…
- You want fixed-price predictability (per seat, from $12/mo).
- You match the profile Copper CRM is built for: ideal for small agencies and consultancies that live in Gmail and want zero-setup CRM directly inside their inbox.
- You need a general-purpose marketing & email option rather than a vertical-specific one.
Choose SpyFu if…
- You want fixed-price predictability (flat rate, from $39/mo).
- You match the profile SpyFu is built for: marketing agencies and in-house teams focused on competitor SEO/PPC intelligence — particularly if you want to reverse-engineer competitor keyword bids, ad copy, and organic strategy over time.
- You need a general-purpose marketing & email option rather than a vertical-specific one.
At a glance
| Copper CRM | SpyFu | |
|---|---|---|
| Free plan | No | No |
| Entry price | $12/mo | $39/mo |
| Enterprise available | No | No |
| Pricing model | Per Seat | Flat Rate |
| Last verified | September 17, 2026 | September 17, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified September 17, 2026. Tracked daily.