Databox vs Heap — Pricing, Plans, and Verified Costs (2026)
Databox starts at $85/mo. Heap starts at $300/mo. Databox is $215/mo cheaper on the entry tier than Heap.
Databox is a business analytics platform that connects 130+ tools (HubSpot, Google Analytics, Salesforce, Stripe) into unified dashboards + AI-powered reports. Free / Analyst $64/mo / Pro $159/mo / Growth $399/mo / Custom Enterprise. Additional sources $5.60/mo each.
Product analytics that captures every click, tap, and swipe automatically — positioned as the alternative to Amplitude/Mixpanel for teams that don't want to define events upfront. Distinctive for autocapture (retroactive analysis of any user interaction). Acquired by Contentsquare in 2024. Free tier up to 10K sessions/mo; Growth ~$300/mo ($3,600/yr); Enterprise typically $30K-100K/yr. Popular with product teams who value 'ask any question later' over structured tracking.
All plans compared
| Tier role | Plan | Databox monthly | Databox annual | Heap monthly | Heap annual |
|---|---|---|---|---|---|
| Free / starter | Free | Free | Free | Free | Free |
| Entry paid | Analyst / Growth | $85 | $71 | $300 | $300 |
| Mid tier | Pro / — | $199 | $159 | — | — |
| Pro / power | Growth / — | $499 | $399 | — | — |
| Enterprise | Custom / Enterprise | Custom | Custom | Custom | Custom |
Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.
What each is best for
Databox is worth it if… Databox is ideal for agencies and small marketing teams who need automated dashboards across HubSpot, GA, and paid ads.
Heap is worth it if… product/growth teams (10-500 people) that want autocapture-based analytics — no manual event instrumentation — particularly if your engineering team is too busy to build tracking taxonomies. Growth covers small teams; Pro and Premier custom for larger orgs.
Bottom line: Similar positioning, closer to a preference call than a strategic one.
Choose Databox over Heap if…
Choose Databox if…
- You want fixed-price predictability (tiered, from $85/mo).
- You match the profile Databox is built for: ideal for agencies and small marketing teams who need automated dashboards across HubSpot, GA, and paid ads.
- You need a general-purpose analytics & data option rather than a vertical-specific one.
Choose Heap if…
- You're comfortable with Heap's from $300/mo entry point.
- You match the profile Heap is built for: product/growth teams (10-500 people) that want autocapture-based analytics — no manual event instrumentation — particularly if your engineering team is too busy to build tracking taxonomies.
- You need a general-purpose analytics & data option rather than a vertical-specific one.
At a glance
| Databox | Heap | |
|---|---|---|
| Free plan | Yes | Yes |
| Entry price | $85/mo | $300/mo |
| Enterprise available | Yes | Yes |
| Pricing model | Tiered | — |
| Verification | Pricing under review | Pricing under review |
| Full pricing | View full pricing | View full pricing |
Pricing last verified September 28, 2026. Tracked daily.