Gusto vs Sage HR — Pricing, Plans, and Verified Costs (2026)
Gusto starts at $49/mo. Sage HR starts at $5.5/mo. Sage HR is $43.5/mo cheaper on the entry tier than Gusto.
How pricing works
These two tools don't price the same way, so the headline numbers below aren't directly comparable until you plug in your own volume.
- Gusto (Hybrid) — Gusto is hybrid: a fixed subscription from $49/mo plus metered usage on top (Base fee + per employee). Your real bill moves with volume, not seat count.
- Sage HR (Per Seat) — Sage HR bills on a fixed plan from $5.5/mo, so the listed price is what you pay regardless of volume.
Per-minute, per-credit and per-token rates exclude any downstream model, speech or telephony costs unless the vendor states otherwise.
US payroll + benefits platform positioned as the alternative to ADP and Paychex for SMBs (1-500 employees). Distinctive for its modern UX (unlike ADP's 1990s-era interface) and built-in benefits marketplace. Valued $9.6B private (2022). Priced $40/mo base + $6/employee (Simple) up to $80+$12 (Premium). Popular with US-based startups and SMBs — no international payroll (unlike Deel/Rippling). Direct competitor to Rippling in the US mid-market.
Sage HR (formerly CakeHR) is Sage's cloud HR platform for SMBs. Core HR ~$5.50/employee/mo; add-on modules (Leave, Performance, Timesheets, Shift Scheduling, Recruitment, Expenses) priced separately per employee. 30-day free trial. UK-headquartered.
All plans compared
| Tier role | Plan | Gusto monthly | Gusto annual | Sage HR monthly | Sage HR annual |
|---|---|---|---|---|---|
| Entry paid | Simple / + Expenses | $49 | $49 | $1.5 | $1.5 |
| Mid tier 1 | Plus / + Performance | $80 | $80 | $3 | $3 |
| Mid tier 2 | — / + Shift Scheduling | — | — | $3 | $3 |
| Mid tier 3 | — / + Timesheets | — | — | $3 | $3 |
| Mid tier 4 | — / Core HR + Leave Management | — | — | $5.5 | $5.5 |
| Mid tier 5 | — / + HR Advice Essentials | — | — | $100 | $100 |
| Pro / power | Premium / + Recruitment | $180 | $180 | $200 | $200 |
Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.
What each is best for
Gusto is worth it if… US-based SMBs (1-100 employees) that need payroll + benefits + basic HR in one tool without hiring a bookkeeper — particularly if you're incorporating and running payroll for the first time. Simple covers basic payroll; Plus adds hiring and next-day direct deposit; Premium adds compliance alerts and dedicated support.
Sage HR is worth it if… Sage HR is ideal for UK/EU small-to-mid businesses (5-200 employees) that want modular HR without US-heavy pricing tiers.
Bottom line: Choose based on how you want to pay — Gusto is hybrid, Sage HR is per seat.
Choose Gusto over Sage HR if…
Choose Gusto if…
- You're fine with a base subscription plus metered usage on top (from $49/mo).
- You match the profile Gusto is built for: US-based SMBs (1-100 employees) that need payroll + benefits + basic HR in one tool without hiring a bookkeeper — particularly if you're incorporating and running payroll for the first time.
- You need a general-purpose hr & people option rather than a vertical-specific one.
Choose Sage HR if…
- You want fixed-price predictability (per seat, from $5.5/mo).
- You match the profile Sage HR is built for: ideal for UK/EU small-to-mid businesses (5-200 employees) that want modular HR without US-heavy pricing tiers.
- You need a general-purpose hr & people option rather than a vertical-specific one.
At a glance
| Gusto | Sage HR | |
|---|---|---|
| Free plan | No | No |
| Entry price | $49/mo | $5.5/mo |
| Enterprise available | Yes | Yes |
| Pricing model | Hybrid | Per Seat |
| Verification | Pricing under review | Pricing under review |
| Full pricing | View full pricing | View full pricing |
Pricing last verified September 27, 2026. Tracked daily.