HR & PeoplePublicChecked October 3, 2026

Gusto Pricing

Gusto · HR & People

US payroll + benefits platform positioned as the alternative to ADP and Paychex for SMBs (1-500 employees). Distinctive for its modern UX (unlike ADP's 1990s-era interface) and built-in benefits marketplace. Valued $9.6B private (2022). Priced $40/mo base + $6/employee (Simple) up to $80+$12 (Premium). Popular with US-based startups and SMBs — no international payroll (unlike Deel/Rippling). Direct competitor to Rippling in the US mid-market.

In other words, Gusto is worth it for US-based SMBs (1-100 employees) that need payroll + benefits + basic HR in one tool without hiring a bookkeeper — particularly if you're incorporating and running payroll for the first time. Simple covers basic payroll; Plus adds hiring and next-day direct deposit; Premium adds compliance alerts and dedicated support. Very easy setup and monthly payroll runs. Native integrations with QuickBooks, Xero, FreshBooks, Rippling, and 100+ tools. Downside: US-only (no international payroll), and $6/employee scales fast for teams > 30 people.

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Pricing summary

Starting price

$49/mo

Pricing model

Hybrid

Monthly Only

Key limit

Base fee + per employee

Main metered limit

Free trial

No

Not applicable

Pricing verified for United States.View full pricing details on Gusto's website

Machine-readable pricing: pricing.md ↓

See all tracked changes →

Alternatives to consider

Global team or need EOR? Pick Deel or Remote. Larger US employer wanting HRIS + IT? Rippling. Just accounting-only? QuickBooks Online Payroll.

All plans

See a plain-English answer to “How much does Gusto cost?” →

Plan	Monthly	Annual	Key limit
SimpleEntry tier	$49	$49	base fee + $6/employee/mo
Plus	$80	$80	base + $12/employee/mo + multi-state + time tracking
Premium	$180	$180	base + $22/employee/mo + dedicated HR support

All tier prices checked October 3, 2026 · View source →

View price history →

Price history

Price tracking is just getting started for Gusto. Full history will build as we log changes. See what we have so far →

Common questions about Gusto

Is Gusto worth it?: Gusto is worth it for US-based SMBs (1-100 employees) that need payroll + benefits + basic HR in one tool without hiring a bookkeeper — particularly if you're incorporating and running payroll for the first time. Simple covers basic payroll; Plus adds hiring and next-day direct deposit; Premium adds compliance alerts and dedicated support.
What are the pricing tiers of Gusto?: Gusto has 3 plans: Simple ($49/mo), Plus ($80/mo), Premium ($180/mo).
Is Gusto priced per user?: No. Gusto is priced hybrid, so your bill is not driven purely by seat count.

Frequently asked questions

About Gusto pricing.

Gusto pricing starts at $49/month on monthly billing. Gusto offers 3 paid plans in total, ranging from $49 to $180/month. Enterprise pricing is custom-quoted.

Free-plan and free-trial availability for Gusto isn't confirmed in our tracker yet.

Gusto has 3 publicly-priced tiers as of October 3, 2026:
• Simple — $49/mo ($49/mo billed annually). base fee + $6/employee/mo.
• Plus — $80/mo ($80/mo billed annually). base + $12/employee/mo + multi-state + time tracking.
• Premium — $180/mo ($180/mo billed annually). base + $22/employee/mo + dedicated HR support.

Gusto's pricing has been stable since Oct 11, 2026. See full history at /tools/gusto/price-history.

Gusto sits in the mid-range for HR & People tools. Of the 15 we track with published entry prices, 7 are cheaper and 5 are more expensive. Entry price is $49/month vs. a category median of $49/month.