Heap vs Metabase: Pricing Comparison (2026)
Heap starts at $300/mo. Metabase starts at $100/mo. Metabase is $200/mo cheaper on the entry tier than Heap.
Product analytics that captures every click, tap, and swipe automatically — positioned as the alternative to Amplitude/Mixpanel for teams that don't want to define events upfront. Distinctive for autocapture (retroactive analysis of any user interaction). Acquired by Contentsquare in 2024. Free tier up to 10K sessions/mo; Growth ~$300/mo ($3,600/yr); Enterprise typically $30K-100K/yr. Popular with product teams who value 'ask any question later' over structured tracking.
Open-source business intelligence tool positioned as the alternative to Tableau and Looker for engineering-led teams. Distinctive for its free self-hosted tier that runs on Docker — the go-to "first BI tool" for startups before they can justify a data team. Cloud version priced from $85/mo. Acquired minority stake by Insight Partners; still open-source. Popular with technical founders who want SQL access to their Postgres/BigQuery data.
All plans compared
| # | Plan | Heap monthly | Heap annual | Metabase monthly | Metabase annual |
|---|---|---|---|---|---|
| 1 | Free / Starter | 0 | 0 | 100 | 90 |
| 2 | Growth / Pro | 300 | 300 | 575 | 517.50 |
| 3 | Enterprise | custom | custom | custom | custom |
What each is best for
Product analytics that captures every click, tap, and swipe automatically — positioned as the alternative to Amplitude/Mixpanel for teams that don't want to define events upfront. Distinctive for autocapture (retroactive analysis of any user interaction). Acquired by Contentsquare in 2024. Free tier up to 10K sessions/mo; Growth ~$300/mo ($3,600/yr); Enterprise typically $30K-100K/yr. Popular with product teams who value 'ask any question later' over structured tracking.
Open-source business intelligence tool positioned as the alternative to Tableau and Looker for engineering-led teams. Distinctive for its free self-hosted tier that runs on Docker — the go-to "first BI tool" for startups before they can justify a data team. Cloud version priced from $85/mo. Acquired minority stake by Insight Partners; still open-source. Popular with technical founders who want SQL access to their Postgres/BigQuery data.
At a glance
| Heap | Metabase | |
|---|---|---|
| Free plan | Yes | Yes |
| Entry price | $300/mo | $100/mo |
| Enterprise available | Yes | Yes |
| Pricing model | — | Hybrid |
| Last verified | August 27, 2026 | August 24, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified August 27, 2026. Tracked daily.