LowFruits vs Mailerlite — Pricing, Plans, and Verified Costs (2026)
LowFruits starts at $29.9/mo. Mailerlite starts at $12/mo. Mailerlite is $17.9/mo cheaper on the entry tier than LowFruits.
See price history: LowFruits · Mailerlite
How pricing works
These two tools don't price the same way, so the headline numbers below aren't directly comparable until you plug in your own volume.
- LowFruits (Hybrid) — LowFruits is hybrid: a fixed subscription from $29.9/mo plus metered usage on top (Credits/month). Your real bill moves with volume, not seat count.
- Mailerlite (Per Usage) — Mailerlite bills purely on usage — Subscribers. There is no fixed per-seat fee, so the monthly cost depends entirely on how much you consume.
Per-minute, per-credit and per-token rates exclude any downstream model, speech or telephony costs unless the vendor states otherwise.
Low-competition keyword research tool for SEO content marketers, positioned as the alternative to Ahrefs and Semrush (now Adobe) for people specifically hunting long-tail, easy-to-rank keywords. Distinctive for its SERP analysis showing which keywords have weak sites in the top 10 (rankable). Priced $29.90-$249/mo across four tiers. Bootstrapped, popular with affiliate marketers, niche site builders, and content agencies chasing low-hanging keyword fruit.
European (Lithuanian) email platform positioned as the value alternative to Mailchimp for SMBs. Distinctive for its transparent pricing (public tiers, no per-contact games) and formerly generous free tier. Restructured June 16, 2026: Growing Business renamed 'Comfort', paid tiers up 10-30% on effective per-subscriber basis (headline held, coverage shrank), free plan cut to 250 subs / 2,500 emails effective July 1, 2026. Priced $9-$12/mo Comfort tier (annual/monthly). Owned by Vista Equity Partners since 2021. Popular with creators and small businesses in Europe.
All plans compared
| Tier role | Plan | LowFruits monthly | LowFruits annual | Mailerlite monthly | Mailerlite annual |
|---|---|---|---|---|---|
| Free / starter | Pay-as-you-go (not a subscription) / Free | Free | Free | Free | Free |
| Entry paid | Standard / Comfort | $29.9 | $20.75 | $12 | $10.8 |
| Pro / power | Premium / Power | $79.9 | $62.45 | $25 | $22.5 |
| Enterprise | — / Enterprise | — | — | Custom | Custom |
Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.
What each is best for
LowFruits is worth it if… SEO practitioners and content marketers focused on finding low-competition keywords — particularly if you're publishing high-volume affiliate or niche sites and need to bypass DR-driven ranking. Pay-per-credit model (no monthly subscription); credit packs scale by usage.
Mailerlite is worth it if… creators and SMBs (post-restructure: under 500 subscribers) who want polished email marketing at lower price than Mailchimp — particularly if you value modern templates and drag-and-drop simplicity. Free covers newsletters with under 250 subs (post-July 2026 cut); Comfort adds landing pages, automations, and covers up to 500 subs.
Bottom line: Choose based on how you want to pay — LowFruits is hybrid, Mailerlite is per usage.
Choose LowFruits over Mailerlite if…
Choose LowFruits if…
- You're fine with a base subscription plus metered usage on top (from $29.9/mo).
- You match the profile LowFruits is built for: SEO practitioners and content marketers focused on finding low-competition keywords — particularly if you're publishing high-volume affiliate or niche sites and need to bypass DR-driven ranking.
- You need a general-purpose marketing & email option rather than a vertical-specific one.
Choose Mailerlite if…
- You want to pay only for actual usage (per usage, from $12/mo).
- You match the profile Mailerlite is built for: creators and SMBs (post-restructure: under 500 subscribers) who want polished email marketing at lower price than Mailchimp — particularly if you value modern templates and drag-and-drop simplicity.
- You need a general-purpose marketing & email option rather than a vertical-specific one.
At a glance
| LowFruits | Mailerlite | |
|---|---|---|
| Free plan | Yes | Yes |
| Entry price | $29.9/mo | $12/mo |
| Enterprise available | No | Yes |
| Pricing model | Hybrid | Per Usage |
| Last verified | September 17, 2026 | September 13, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified September 17, 2026. Tracked daily.
Frequently asked questions
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Common questions about LowFruits and Mailerlite
- How much does LowFruits cost in 2026?
- Does LowFruits have a free plan?
- How often does LowFruits change prices?
- What are the best LowFruits alternatives in 2026?
- How much does Mailerlite cost in 2026?
- Does Mailerlite have a free plan?
- How often does Mailerlite change prices?
- What are the best Mailerlite alternatives in 2026?
