Mailerlite vs Yext: Pricing Comparison (2026)

TL;DR

Mailerlite starts at $10/mo. Yext starts at $199/mo. Mailerlite is $189/mo cheaper on the entry tier than Yext.

Both prices verified July 24, 2026

See price history: Mailerlite · Yext

Mailerlite logo
Mailerlite
Marketing & Email
Starts at
$10/mo

European (Lithuanian) email platform positioned as the value alternative to Mailchimp for SMBs. Distinctive for its transparent pricing (public tiers, no per-contact games) and generous free tier (up to 1K subscribers, 12K emails/month). Priced $10-$29/mo across three tiers. Owned by Vista Equity Partners since 2021 — recently raised annual rate from $8.30 to $9/user/mo, narrowing the annual discount from 17% to 10%. Popular with creators and small businesses in Europe.

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Yext logo
Yext
Marketing & Email
Starts at
$199/mo

The enterprise digital-presence-management platform (formerly known as the location-listings company), publicly traded (YEXT). Positioned as the alternative to Moz Local and BrightLocal for multi-location brands with 10+ locations. Distinctive for pushing structured business info (hours, menus, services) to 100+ publishers via API, plus AI-answer platforms (they call this 'Answers'). Starts $199/mo per location; enterprise contracts run $50K-$500K+/yr for chains. Real cost bloat: per-location licensing scales linearly.

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All plans compared

#PlanMailerlite monthlyMailerlite annualYext monthlyYext annual
1Starter199199
2Procustomcustom
3Enterprisecustomcustom

What each is best for

Mailerlite logo
Mailerlite

European (Lithuanian) email platform positioned as the value alternative to Mailchimp for SMBs. Distinctive for its transparent pricing (public tiers, no per-contact games) and generous free tier (up to 1K subscribers, 12K emails/month). Priced $10-$29/mo across three tiers. Owned by Vista Equity Partners since 2021 — recently raised annual rate from $8.30 to $9/user/mo, narrowing the annual discount from 17% to 10%. Popular with creators and small businesses in Europe.

Yext logo
Yext

The enterprise digital-presence-management platform (formerly known as the location-listings company), publicly traded (YEXT). Positioned as the alternative to Moz Local and BrightLocal for multi-location brands with 10+ locations. Distinctive for pushing structured business info (hours, menus, services) to 100+ publishers via API, plus AI-answer platforms (they call this 'Answers'). Starts $199/mo per location; enterprise contracts run $50K-$500K+/yr for chains. Real cost bloat: per-location licensing scales linearly.

At a glance

MailerliteYext
Free plan Yes
Entry price$10/mo$199/mo
Enterprise available Yes Yes
Pricing modelPer Usage
Last verifiedJuly 24, 2026July 25, 2026
Full pricingView full pricing View full pricing

Pricing last verified July 25, 2026. Tracked daily.

Frequently asked questions

See other alternatives in Marketing & Email