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HeyGen Pricing

HeyGen · Design & Creative

AI avatar video platform positioned as the more consumer- and marketer-friendly alternative to Synthesia. Pricing: Free (limited), Creator $29/mo (15 mins/mo, 3 mins/video), Team $89/mo, Enterprise custom. Popular with marketing teams, agencies, and creators producing personalized AI video at scale.

In other words, HeyGen is worth it for marketers and creators who want AI avatar videos at a lower price point than Synthesia, with strong personalization APIs (generate 10K unique videos with different names). Free tier for evaluation; Creator ($29) suits solo marketers; Team ($89) suits agencies. Downside: same uncanny-valley issue as Synthesia; long-form professional training still uses Synthesia more often.

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Pricing summary

Starting price
$29/mo

$24/mo billed annually

Pricing model
Tiered

Per user / per month

Key limit
Varies by plan

Depends on tier

Free trial
No

Not applicable

Pricing verified for United States.View full pricing details on HeyGen's website
Machine-readable pricing: pricing.md ↓
Alternatives to consider

Enterprise learning + brand consistency? Synthesia. Want a real presenter? Loom. Full video editing with AI? Descript or Runway.

All plans

See a plain-English answer to “How much does HeyGen cost?” →

PlanMonthlyAnnualKey limit
Free
Free
Free
free tier, ~3 videos/mo
CreatorEntry tier
$29
$24Save 17%
600 credits/mo, 1080p export
Pro
$49
$39Save 20%
1,000 credits/mo, 4K export (annual DERIVED from stated ~20% discount, not directly sourced)
Business
$149
$119Save 20%
1,500 credits/mo + collaboration + security controls; extra seats $20/seat/mo ($1,428/yr annual + $240/yr per extra seat)
Enterprise
Custom
Custom
SSO, governance, dedicated support

All tier prices checked October 4, 2026 · View source →

Price history

Price tracking is just getting started for HeyGen. Full history will build as we log changes. See what we have so far →

Common questions about HeyGen

Is HeyGen worth it?
HeyGen is worth it for marketers and creators who want AI avatar videos at a lower price point than Synthesia, with strong personalization APIs (generate 10K unique videos with different names). Free tier for evaluation; Creator ($29) suits solo marketers; Team ($89) suits agencies.
What are the pricing tiers of HeyGen?
HeyGen has 5 plans: Free (free), Creator ($29/mo), Pro ($49/mo), Business ($149/mo), Enterprise (custom).
How is HeyGen priced — per usage or subscription?
HeyGen is priced tiered. You pay a recurring subscription rather than metered usage.

Frequently asked questions

About HeyGen pricing.

HeyGen pricing starts at $29/month on monthly billing, or $24/month if billed annually — a 17% saving. HeyGen offers 5 paid plans in total, ranging from $29 to $149/month.

Free-plan and free-trial availability for HeyGen isn't confirmed in our tracker yet.

HeyGen has 5 publicly-priced tiers as of October 4, 2026: • Free — free. free tier, ~3 videos/mo. • Creator — $29/mo ($24/mo billed annually). 600 credits/mo, 1080p export. • Pro — $49/mo ($39/mo billed annually). 1,000 credits/mo, 4K export (annual DERIVED from stated ~20% discount, not directly sourced). • Business — $149/mo ($119/mo billed annually). 1,500 credits/mo + collaboration + security controls; extra seats $20/seat/mo ($1,428/yr annual + $240/yr per extra seat). • Enterprise — custom-priced. SSO, governance, dedicated support.

We haven't logged any price changes for HeyGen yet. Full history will build as we log changes.

HeyGen is on the premium end of Design & Creative pricing at $29/month. Of the 29 Design & Creative tools we track with published entry prices, only 4 are more expensive. The cheapest option in this category is Carrd at $0.75/month.

At a glance

Pricing transparency
Public

Not the right fit?

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