Jotform
Jotform · Productivity
Online form builder with 25M+ users globally, founded 2006 in San Francisco. Positioned as the feature-rich, non-enterprise alternative to Typeform and the free-plan-friendly alternative to Google Forms. Distinctive for offering the widest range of form templates (10,000+) + native e-signature + workflow automation + HIPAA compliance without needing Enterprise tier. Priced Free-$129/mo across Starter/Bronze/Silver/Gold plus custom Enterprise. Also runs Jotform Sign, Jotform Apps, Jotform Tables, Jotform Approvals, and Jotform AI Agent (2024 launch) as separate product lines within the same subscription. Bootstrapped/privately held.
In other words, Jotform is worth it for teams (1-50 people) that need form-building beyond Google Forms simplicity but under Typeform's premium price — particularly for lead capture, event registration, order forms, patient intake (HIPAA available), and payment collection. Free covers hobbyist use (5 forms/100 submissions); Bronze/Silver for solopreneurs/small teams; Gold for scaling agencies; Enterprise for SSO + admin. Very easy setup (drag-and-drop editor + 10,000 templates). Native integrations with Google Workspace, Salesforce, HubSpot, Mailchimp, Stripe, PayPal, Zapier + 100+ apps. Downside: submission limits + storage caps on lower tiers force upgrades faster than expected, and conversion-optimized form UX lags Typeform for lead-capture use cases.
Pricing summary
$34/mo billed annually
Per user / per month
Main metered limit
Added 2026-08-12 as G2 top-55 brand-gap batch (rank #59). Prices verified against jotform.com/pricing. Annual billing saves ~20% (Bronze $39 monthly → $34 annual). Extended lineup: Jotform Sign (eSignature), Jotform Apps (app builder), Jotform Tables (data views), Jotform Approvals (workflow), and Jotform AI Agent (2024 launch) all included in main subscription. HIPAA compliance available starting Silver tier + Enterprise. Bootstrapped and privately held (unusual for a company of this scale).
No separate trial
Beautiful conversational forms for lead capture? Pick Typeform. Free with unlimited responses? Google Forms or Tally. Product-embedded forms + advanced logic? Fillout or Youform. Enterprise + governance? Formstack or Microsoft Forms Pro.
All plans
| Plan | Monthly | Annual | Key limit |
|---|---|---|---|
Starter (Free) | Free | Free | 5 forms, 100 submissions/mo, 100 monthly form views, 100MB storage |
BronzeEntry tier | $39 | $34Save 13% | 25 forms, 1,000 submissions/mo, 10,000 views, 1GB storage, 100 uploads |
Silver | $49 | $39Save 20% | 50 forms, 2,500 submissions/mo, 100,000 views, 10GB storage, 1,000 uploads, HIPAA available |
Gold | $129 | $99Save 23% | 100 forms, 10,000 submissions/mo, 1M views, 100GB storage, 10,000 uploads, priority support |
Enterprise | Custom | Custom | Unlimited forms/submissions, SSO/SAML, custom domain, dedicated support, advanced admin, HIPAA + SOC 2 |
All tier prices verified August 12, 2026 · View source →
Price history
Price tracking is just getting started for Jotform. Full history will build as we log changes. See what we have so far →
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At a glance
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