Constant Contact vs Mailchimp: Pricing Comparison (2026)
Constant Contact starts at $12/mo. Mailchimp starts at $13/mo. Constant Contact is $1/mo cheaper on the entry tier than Mailchimp.
See price history: Constant Contact · Mailchimp
One of the original email marketing platforms (founded 1995), positioned as the beginner-friendly alternative to Mailchimp for very-small-business and nonprofit segments. Distinctive for its 98% inbox delivery rate and dedicated live-support model — unusual in the SMB email space. Restructured 2026 with 3 published tiers (Lite/Standard/Premium) plus custom Teams tier for franchises and multi-location businesses. Lite starts at $12/mo monthly ($8.40 annual) for 500 contacts scaling by list size. 30% off first 3 months promo currently active. Owned by Endurance International / Newfold Digital.
The original email marketing platform for SMBs, now owned by Intuit ($12B acquisition, 2021). Distinctive for pricing per subscriber rather than per email sent — which surprises teams with large-but-inactive lists. Free tier up to 500 contacts. Paid tiers get expensive fast as your list grows ($350/mo Premium at 10K+ contacts). Losing SMB share to Beehiiv (creators) and Klaviyo (e-commerce) but still the default for non-technical marketers.
All plans compared
| # | Plan | Constant Contact monthly | Constant Contact annual | Mailchimp monthly | Mailchimp annual |
|---|---|---|---|---|---|
| 1 | Lite / Free | 12 | 8.40 | 0 | — |
| 2 | Standard / Essentials | 35 | 24.50 | 13 | — |
| 3 | Premium / Standard | 80 | 56 | 20 | — |
| 4 | Teams / Premium | custom | custom | 350 | — |
What each is best for
One of the original email marketing platforms (founded 1995), positioned as the beginner-friendly alternative to Mailchimp for very-small-business and nonprofit segments. Distinctive for its 98% inbox delivery rate and dedicated live-support model — unusual in the SMB email space. Restructured 2026 with 3 published tiers (Lite/Standard/Premium) plus custom Teams tier for franchises and multi-location businesses. Lite starts at $12/mo monthly ($8.40 annual) for 500 contacts scaling by list size. 30% off first 3 months promo currently active. Owned by Endurance International / Newfold Digital.
The original email marketing platform for SMBs, now owned by Intuit ($12B acquisition, 2021). Distinctive for pricing per subscriber rather than per email sent — which surprises teams with large-but-inactive lists. Free tier up to 500 contacts. Paid tiers get expensive fast as your list grows ($350/mo Premium at 10K+ contacts). Losing SMB share to Beehiiv (creators) and Klaviyo (e-commerce) but still the default for non-technical marketers.
At a glance
| Constant Contact | Mailchimp | |
|---|---|---|
| Free plan | — | Yes |
| Entry price | $12/mo | $13/mo |
| Enterprise available | Yes | Yes |
| Pricing model | — | Per Usage |
| Last verified | August 12, 2026 | July 28, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified August 12, 2026. Tracked daily.