Klaviyo vs Mangools: Pricing Comparison (2026)
Klaviyo starts at $20/mo. Mangools starts at $29/mo. Klaviyo is $9/mo cheaper on the entry tier than Mangools.
Marketing automation built specifically for e-commerce, publicly traded (KVYO), ~$10B market cap. Positioned as the alternative to Mailchimp for e-commerce brands that need behavioral segmentation and revenue attribution. Distinctive for tight Shopify integration and its "attributed revenue" reporting that lets marketers show ROI cleanly. Priced per subscribed profile starting free; scales aggressively past 10K contacts. Real cost bloat comes from SMS add-on and abandoned-cart flows.
SEO toolkit (KWFinder, SERPChecker, LinkMiner, SiteProfiler) for solopreneurs and small agencies. Positioned as the value alternative to Semrush and Ahrefs at roughly 1/3 the price. Distinctive for its transparent lifetime pricing (no per-project fees) and its focus on "keyword difficulty" as the primary hook. Priced $29-$99/mo. Slovak-founded, bootstrapped, popular with affiliate marketers and content creators.
All plans compared
| # | Plan | Klaviyo monthly | Klaviyo annual | Mangools monthly | Mangools annual |
|---|---|---|---|---|---|
| 1 | Free | 0 | 0 | 0 | 0 |
| 2 | Email / Entry | 20 | — | 29 | 19.90 |
| 3 | Email + SMS / Basic | 35 | — | 49 | 29.90 |
| 4 | Premium | — | — | 69 | 44.90 |
| 5 | Agency | — | — | 129 | 89.90 |
What each is best for
Marketing automation built specifically for e-commerce, publicly traded (KVYO), ~$10B market cap. Positioned as the alternative to Mailchimp for e-commerce brands that need behavioral segmentation and revenue attribution. Distinctive for tight Shopify integration and its "attributed revenue" reporting that lets marketers show ROI cleanly. Priced per subscribed profile starting free; scales aggressively past 10K contacts. Real cost bloat comes from SMS add-on and abandoned-cart flows.
SEO toolkit (KWFinder, SERPChecker, LinkMiner, SiteProfiler) for solopreneurs and small agencies. Positioned as the value alternative to Semrush and Ahrefs at roughly 1/3 the price. Distinctive for its transparent lifetime pricing (no per-project fees) and its focus on "keyword difficulty" as the primary hook. Priced $29-$99/mo. Slovak-founded, bootstrapped, popular with affiliate marketers and content creators.
At a glance
| Klaviyo | Mangools | |
|---|---|---|
| Free plan | Yes | Yes |
| Entry price | $20/mo | $29/mo |
| Enterprise available | Yes | — |
| Pricing model | Per Usage | Flat Rate |
| Last verified | August 23, 2026 | August 31, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified August 31, 2026. Tracked daily.
