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Marketing & EmailPublic
Klaviyo
Marketing automation built specifically for e-commerce, publicly traded (KVYO), ~$10B market cap. Positioned as the alternative to Mailchimp for e-commerce brands that need behavioral segmentation and revenue attribution. Distinctive for tight Shopify integration and its "attributed revenue" reporting that lets marketers show ROI cleanly. Priced per subscribed profile starting free; scales aggressively past 10K contacts. Real cost bloat comes from SMS add-on and abandoned-cart flows.
Starts at
$20/mo
$16/mo billed annually
Annual discount
Save 20% with annual billing
Free planPer UsageBothEnterprise available
All plans
Full tier structure not yet published — check back soon.
At a glance
- Key limit metric
- Contacts
- Pricing transparency
- Public
Integrations
Integrates and connects
API access
Yes
Zapier / Make native
Yes
Ease of use
Medium
Key integrations
ShopifyWooCommerceBigCommerceFacebookSalesforce
Frequently asked questions
About Klaviyo pricing.
Not the right fit?
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