Klaviyo vs Typeform: Pricing Comparison (2026)
Klaviyo starts at $20/mo. Typeform starts at $39/mo. Klaviyo is $19/mo cheaper on the entry tier than Typeform.
Marketing automation built specifically for e-commerce, publicly traded (KVYO), ~$10B market cap. Positioned as the alternative to Mailchimp for e-commerce brands that need behavioral segmentation and revenue attribution. Distinctive for tight Shopify integration and its "attributed revenue" reporting that lets marketers show ROI cleanly. Priced per subscribed profile starting free; scales aggressively past 10K contacts. Real cost bloat comes from SMS add-on and abandoned-cart flows.
Beautiful form builder that pioneered one-question-at-a-time UX. Positioned as the alternative to Google Forms and SurveyMonkey for teams that care about form completion rates. Distinctive for conversational feel + design polish + native integrations (Slack, HubSpot, Zapier). Priced $25-$83/mo across three tiers. Barcelona-based, publicly-traded parent. Recently raised prices 20%+ and tightened response limits, driving some users to Tally (free alternative).
All plans compared
| # | Plan | Klaviyo monthly | Klaviyo annual | Typeform monthly | Typeform annual |
|---|---|---|---|---|---|
| 1 | Free / Basic | 0 | 0 | 39 | 28 |
| 2 | Email / Plus | 20 | — | 79 | 56 |
| 3 | Email + SMS / Business | 35 | — | 129 | 91 |
| 4 | Enterprise | — | — | custom | custom |
What each is best for
Marketing automation built specifically for e-commerce, publicly traded (KVYO), ~$10B market cap. Positioned as the alternative to Mailchimp for e-commerce brands that need behavioral segmentation and revenue attribution. Distinctive for tight Shopify integration and its "attributed revenue" reporting that lets marketers show ROI cleanly. Priced per subscribed profile starting free; scales aggressively past 10K contacts. Real cost bloat comes from SMS add-on and abandoned-cart flows.
Beautiful form builder that pioneered one-question-at-a-time UX. Positioned as the alternative to Google Forms and SurveyMonkey for teams that care about form completion rates. Distinctive for conversational feel + design polish + native integrations (Slack, HubSpot, Zapier). Priced $25-$83/mo across three tiers. Barcelona-based, publicly-traded parent. Recently raised prices 20%+ and tightened response limits, driving some users to Tally (free alternative).
At a glance
| Klaviyo | Typeform | |
|---|---|---|
| Free plan | Yes | Yes |
| Entry price | $20/mo | $39/mo |
| Enterprise available | Yes | Yes |
| Pricing model | Per Usage | Per Seat |
| Last verified | August 23, 2026 | August 24, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified August 24, 2026. Tracked daily.