Mailchimp vs Moz Local: Pricing Comparison (2026)
Mailchimp starts at $13/mo. Moz Local starts at $14/mo. Mailchimp is $1/mo cheaper on the entry tier than Moz Local.
The original email marketing platform for SMBs, now owned by Intuit ($12B acquisition, 2021). Distinctive for pricing per subscriber rather than per email sent — which surprises teams with large-but-inactive lists. Free tier up to 500 contacts. Paid tiers get expensive fast as your list grows ($350/mo Premium at 10K+ contacts). Losing SMB share to Beehiiv (creators) and Klaviyo (e-commerce) but still the default for non-technical marketers.
Local SEO listings management from Moz (the OG SEO tools company). Positioned as the value alternative to Yext for small businesses and single-location owners. Distinctive: you OWN your citations (unlike Yext's subscription-managed model). Lite $14/mo per location (listings + review monitoring), Preferred $22/mo (adds directories), Elite $33/mo (adds reputation management). Popular with SMB owners who can't justify Yext's $199/mo per location.
All plans compared
| # | Plan | Mailchimp monthly | Mailchimp annual | Moz Local monthly | Moz Local annual |
|---|---|---|---|---|---|
| 1 | Free / Lite | 0 | — | 14 | 14 |
| 2 | Essentials / Preferred | 13 | — | 22 | 22 |
| 3 | Standard / Elite | 20 | — | 33 | 33 |
| 4 | Premium | 350 | — | — | — |
What each is best for
The original email marketing platform for SMBs, now owned by Intuit ($12B acquisition, 2021). Distinctive for pricing per subscriber rather than per email sent — which surprises teams with large-but-inactive lists. Free tier up to 500 contacts. Paid tiers get expensive fast as your list grows ($350/mo Premium at 10K+ contacts). Losing SMB share to Beehiiv (creators) and Klaviyo (e-commerce) but still the default for non-technical marketers.
Local SEO listings management from Moz (the OG SEO tools company). Positioned as the value alternative to Yext for small businesses and single-location owners. Distinctive: you OWN your citations (unlike Yext's subscription-managed model). Lite $14/mo per location (listings + review monitoring), Preferred $22/mo (adds directories), Elite $33/mo (adds reputation management). Popular with SMB owners who can't justify Yext's $199/mo per location.
At a glance
| Mailchimp | Moz Local | |
|---|---|---|
| Free plan | Yes | — |
| Entry price | $13/mo | $14/mo |
| Enterprise available | Yes | Yes |
| Pricing model | Per Usage | — |
| Last verified | July 20, 2026 | July 25, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified July 25, 2026. Tracked daily.