Mailchimp vs Typeform: Pricing Comparison (2026)
Mailchimp starts at $13/mo. Typeform starts at $39/mo. Mailchimp is $26/mo cheaper on the entry tier than Typeform.
The original email marketing platform for SMBs, now owned by Intuit ($12B acquisition, 2021). Distinctive for pricing per subscriber rather than per email sent — which surprises teams with large-but-inactive lists. Free tier up to 500 contacts. Paid tiers get expensive fast as your list grows ($350/mo Premium at 10K+ contacts). Losing SMB share to Beehiiv (creators) and Klaviyo (e-commerce) but still the default for non-technical marketers.
Beautiful form builder that pioneered one-question-at-a-time UX. Positioned as the alternative to Google Forms and SurveyMonkey for teams that care about form completion rates. Distinctive for conversational feel + design polish + native integrations (Slack, HubSpot, Zapier). Priced $25-$83/mo across three tiers. Barcelona-based, publicly-traded parent. Recently raised prices 20%+ and tightened response limits, driving some users to Tally (free alternative).
All plans compared
| # | Plan | Mailchimp monthly | Mailchimp annual | Typeform monthly | Typeform annual |
|---|---|---|---|---|---|
| 1 | Free / Basic | 0 | — | 39 | 28 |
| 2 | Essentials / Plus | 13 | — | 79 | 56 |
| 3 | Standard / Business | 20 | — | 129 | 91 |
| 4 | Premium / Enterprise | 350 | — | custom | custom |
What each is best for
The original email marketing platform for SMBs, now owned by Intuit ($12B acquisition, 2021). Distinctive for pricing per subscriber rather than per email sent — which surprises teams with large-but-inactive lists. Free tier up to 500 contacts. Paid tiers get expensive fast as your list grows ($350/mo Premium at 10K+ contacts). Losing SMB share to Beehiiv (creators) and Klaviyo (e-commerce) but still the default for non-technical marketers.
Beautiful form builder that pioneered one-question-at-a-time UX. Positioned as the alternative to Google Forms and SurveyMonkey for teams that care about form completion rates. Distinctive for conversational feel + design polish + native integrations (Slack, HubSpot, Zapier). Priced $25-$83/mo across three tiers. Barcelona-based, publicly-traded parent. Recently raised prices 20%+ and tightened response limits, driving some users to Tally (free alternative).
At a glance
| Mailchimp | Typeform | |
|---|---|---|
| Free plan | Yes | Yes |
| Entry price | $13/mo | $39/mo |
| Enterprise available | Yes | Yes |
| Pricing model | Per Usage | Per Seat |
| Last verified | July 28, 2026 | July 23, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified July 28, 2026. Tracked daily.
