Mailerlite vs SpyFu: Pricing Comparison (2026)
Mailerlite starts at $12/mo. SpyFu starts at $39/mo. Mailerlite is $27/mo cheaper on the entry tier than SpyFu.
See price history: Mailerlite · SpyFu
European (Lithuanian) email platform positioned as the value alternative to Mailchimp for SMBs. Distinctive for its transparent pricing (public tiers, no per-contact games) and generous free tier (up to 1K subscribers, 12K emails/month). Priced $10-$29/mo across three tiers. Owned by Vista Equity Partners since 2021 — recently raised annual rate from $8.30 to $9/user/mo, narrowing the annual discount from 17% to 10%. Popular with creators and small businesses in Europe.
Competitive keyword research tool positioned as the alternative to Semrush and Ahrefs for teams focused on competitor teardowns ("what's my rival spending on PPC?"). Distinctive for its unlimited-search pricing at flat rates — Semrush caps searches per day at cheaper tiers. Priced $16-$36/mo (annual). Bootstrapped, popular with agencies pitching new clients using competitive-intel decks. Weaker on Google Search Console-caliber content SEO than Ahrefs.
All plans compared
| # | Plan | Mailerlite monthly | Mailerlite annual | SpyFu monthly | SpyFu annual |
|---|---|---|---|---|---|
| 1 | Free / Basic | 0 | 0 | 39 | 29 |
| 2 | Comfort / Pro + AI | 12 | 12 | 119 | — |
| 3 | Power / Team | custom | custom | 249 | 187 |
What each is best for
European (Lithuanian) email platform positioned as the value alternative to Mailchimp for SMBs. Distinctive for its transparent pricing (public tiers, no per-contact games) and generous free tier (up to 1K subscribers, 12K emails/month). Priced $10-$29/mo across three tiers. Owned by Vista Equity Partners since 2021 — recently raised annual rate from $8.30 to $9/user/mo, narrowing the annual discount from 17% to 10%. Popular with creators and small businesses in Europe.
Competitive keyword research tool positioned as the alternative to Semrush and Ahrefs for teams focused on competitor teardowns ("what's my rival spending on PPC?"). Distinctive for its unlimited-search pricing at flat rates — Semrush caps searches per day at cheaper tiers. Priced $16-$36/mo (annual). Bootstrapped, popular with agencies pitching new clients using competitive-intel decks. Weaker on Google Search Console-caliber content SEO than Ahrefs.
At a glance
| Mailerlite | SpyFu | |
|---|---|---|
| Free plan | Yes | — |
| Entry price | $12/mo | $39/mo |
| Enterprise available | Yes | — |
| Pricing model | Per Usage | Flat Rate |
| Last verified | July 28, 2026 | July 26, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified July 28, 2026. Tracked daily.