Mixpanel vs PostHog: Pricing Comparison (2026)
Mixpanel starts at $24/mo. PostHog starts at Free. PostHog is $24/mo cheaper on the entry tier than Mixpanel.
Product analytics platform positioned as the alternative to Amplitude and PostHog for product teams tracking user behavior. Distinctive for its "anyone can analyze" self-serve UX and its Datawarehouse Connect feature that syncs from Snowflake/BigQuery. Priced free-$25/mo Growth to enterprise (custom). Owned by Bain Capital since 2018. Real cost bloat: monthly tracked events — high-scale products hit six-figure ARR quickly.
Open-source product analytics + feature flags + session replay + surveys, positioned as the all-in-one alternative to Mixpanel + LaunchDarkly + FullStory + Typeform. Distinctive for self-hostable free tier (unlimited events on your infra) and its "we're the open-source everything" positioning. Cloud priced free-$450+/mo based on events + recordings. Popular with technical founders who don't want to stitch 4 tools together and prefer OSS over vendor lock-in.
All plans compared
| # | Plan | Mixpanel monthly | Mixpanel annual | PostHog monthly | PostHog annual |
|---|---|---|---|---|---|
| 1 | Free | 0 | 0 | 0 | 0 |
| 2 | Growth / Pay-as-you-go | $0.28 per 1K events after 1M free | — | usage-based | — |
| 3 | Enterprise / Boost add-on | custom | custom | 250 | — |
| 4 | Scale add-on | — | — | 750 | — |
| 5 | Enterprise add-on | — | — | 2000 | — |
What each is best for
Product analytics platform positioned as the alternative to Amplitude and PostHog for product teams tracking user behavior. Distinctive for its "anyone can analyze" self-serve UX and its Datawarehouse Connect feature that syncs from Snowflake/BigQuery. Priced free-$25/mo Growth to enterprise (custom). Owned by Bain Capital since 2018. Real cost bloat: monthly tracked events — high-scale products hit six-figure ARR quickly.
Open-source product analytics + feature flags + session replay + surveys, positioned as the all-in-one alternative to Mixpanel + LaunchDarkly + FullStory + Typeform. Distinctive for self-hostable free tier (unlimited events on your infra) and its "we're the open-source everything" positioning. Cloud priced free-$450+/mo based on events + recordings. Popular with technical founders who don't want to stitch 4 tools together and prefer OSS over vendor lock-in.
At a glance
| Mixpanel | PostHog | |
|---|---|---|
| Free plan | Yes | Yes |
| Entry price | $24/mo | Free |
| Enterprise available | Yes | Yes |
| Pricing model | Per Usage | Per Usage |
| Last verified | July 28, 2026 | July 23, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified July 28, 2026. Tracked daily.