UKG competitors

Global EOR and payroll platform positioned as the transparency-first alternative to Deel. Distinctive for CEO Job van der Voort's public commitment to open pricing (all EOR fees published) and slower, compliance-first growth model. Multi-product lineup: Contractor Management from $29/contractor/mo, Global Payroll $29/employee/mo, EOR $699/employee/mo, PEO (US-only) from $99/employee/mo, Equity from $39/mo. Popular with European companies hiring globally who value regulatory rigor over speed.

Global payroll, contractor management, and Employer of Record (EOR) platform, valued $17B private (2024). Positioned as the alternative to setting up local entities to hire internationally. Distinctive as the fastest-growing SaaS company of 2022-2023 by ARR ($1B ARR reached in under 4 years). Priced $49-$599/month per contractor, or per-employee EOR fees $499-$999/mo. Competing head-on with Rippling and Remote; distinctive for 150+ country coverage.

US payroll + benefits platform positioned as the alternative to ADP and Paychex for SMBs (1-500 employees). Distinctive for its modern UX (unlike ADP's 1990s-era interface) and built-in benefits marketplace. Valued $9.6B private (2022). Priced $40/mo base + $6/employee (Simple) up to $80+$12 (Premium). Popular with US-based startups and SMBs — no international payroll (unlike Deel/Rippling). Direct competitor to Rippling in the US mid-market.

Mid-market cloud HCM (Human Capital Management) platform focused on 50-1,000 employee businesses, founded 1997. Positioned as the modern, culture-first alternative to ADP Workforce Now for mid-market companies that want a single system for payroll + HR + talent + engagement. Distinctive for its Community feature (internal social network) + video employee training + mobile-first workforce experience. Priced quote-based (~$4-$15/employee/mo reference) across Payroll / HCM Bundle / Premium HCM tiers. Publicly traded NASDAQ: PCTY, $12B market cap. Serves 40K+ customers primarily in US.

Sage HR (formerly CakeHR) is Sage's cloud HR platform for SMBs. Core HR ~$5.50/employee/mo; add-on modules (Leave, Performance, Timesheets, Shift Scheduling, Recruitment, Expenses) priced separately per employee. 30-day free trial. UK-headquartered.

HR + IT + Finance platform, valued $13.5B private (2024). Founded by Zenefits founder Parker Conrad after his ouster. Positioned as the alternative to running Deel + Workday + Okta + Ramp separately — the "employee graph" as a single source of truth. Distinctive for its aggressive Deel litigation (September 2024 alleging trade secret theft) and rapid feature expansion. Priced $8-$14/user/mo base + per-module add-ons. Popular with fast-growing mid-market.

HRIS for small-to-mid businesses (5-500 employees), acquired by KKR-backed private equity in 2023. Positioned as the alternative to Workday for teams that don't need enterprise-grade complexity. Distinctive for its non-technical HR generalist UX and its e-signature + onboarding flows. Priced per employee monthly (~$8-$12) with all-in-one plans. Real cost bloat comes from add-ons: Performance, Time Tracking, Payroll (US only).

Modern HRIS built for mid-market and mid-large companies (100-3,000 employees), positioned as the culture-first alternative to BambooHR (below) and Workday (above). Distinctive for its shoutouts + club features + gorgeous UI that HR teams actually enjoy using. Priced per-employee monthly with custom quotes (~$8-$20/employee/mo depending on modules); no public pricing page. Popular with fast-growing scaleups in tech, media, and professional services. UK/Israel-founded (2015), $150M Series D at $2.45B valuation (2024). Modular product structure lets you add payroll, benefits, ATS, and learning as needed.

The 75-year-old payroll and HR outsourcing giant serving 1M+ businesses globally. Positioned as the trusted enterprise alternative to newer competitors (Gusto, Rippling, Justworks) for companies that value regulatory rigor + compliance depth over modern UI. Multi-product portfolio: RUN Powered by ADP (SMB, 1-49 employees, published pricing $79-$179/mo + per-employee fees), Workforce Now (mid-market 50-1K employees, custom-quoted), TotalSource (PEO), and Vantage HCM (enterprise 1K+ employees). Also runs Payroll Services and ADP Comprehensive Services as consulting arms. Publicly traded NYSE: ADP, $115B market cap. Real cost varies significantly by employee count + services selected.

Applicant tracking system (ATS) + recruiting analytics platform, valued $1.5B private. Positioned as the alternative to Greenhouse and Lever for high-growth companies that want serious hiring analytics without enterprise-only pricing. Distinctive for its data-first approach — every hiring pipeline metric is queryable + benchmark-comparable. Foundations from $400/mo ($360/mo annual = 10% off), covering up to 100 employees. Plus + Enterprise custom, typically $30K-120K+/yr. Popular with Series B-D tech companies.

Structured hiring platform (ATS) for mid-market and enterprise, valued $2.7B private. Positioned as the alternative to Lever and Ashby for teams that want interview scorecards and hiring-team collaboration built in. Distinctive for its structured hiring methodology (Talent Wall, kickoff meetings). Pricing is opaque — quote-only, typically $6K-$50K+/year based on employee count. Popular with tech companies scaling from Series B upward.

European (Munich-based) HRIS positioned as the alternative to BambooHR and Workday for European mid-market (50-2000 employees). Distinctive for GDPR-native compliance and its focus on European payroll integration (which Workday charges heavily for). Priced opaquely, typically €6-€12/employee/month. Owned by Bregal Milestone + Meritech. Popular with Berlin/Munich startups and European mid-market companies.