Artisan vs Lusha — Pricing, Plans, and Verified Costs (2026)
Lusha starts at $49.9/mo. Artisan uses custom pricing — request a quote to compare.
AI-native sales platform anchored by Ava, an autonomous AI SDR that finds prospects, writes personalized outreach, and books meetings. Pricing: enterprise-only starting ~$3K/mo per Ava agent, Multi-agent deployments custom. Popular with Series A-B startups scaling GTM without adding SDR headcount.
B2B contact database with browser extension for prospecting on LinkedIn. Popular with SDRs as a cheaper alternative to ZoomInfo. Public pricing across five tiers: Free (5 contacts/mo), Starter ($37.45/user/mo annual), Pro ($52.45), Premium ($299.95 for 5 seats), Scale (custom). Credit-based system: 1 credit per contact reveal. Annual billing saves 25% vs monthly.
All plans compared
| Tier role | Plan | Artisan monthly | Artisan annual | Lusha monthly | Lusha annual |
|---|---|---|---|---|---|
| Free / starter | — / Free | — | — | Free | Free |
| Entry paid | Ava / Starter | $3000 | $3000 | $49.9 | $37.45 |
| Mid tier | — / Pro | — | — | $69.9 | $52.45 |
| Pro / power | — / Premium | — | — | $399.9 | $299.95 |
Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.
What each is best for
Artisan is worth it if… scaling startups where founders don't want to hire and manage a 5-10 person SDR team. Ava at ~$3K/mo does the work of a low-mid tier SDR at 30% the cost.
Lusha is worth it if… small-to-mid sales teams (1-50 reps) that need B2B contact data (emails + mobile numbers) without ZoomInfo's contract minimums — particularly for cold outbound in the US and Europe. Free tier gives limited credits; Pro adds bulk enrichment; Premium adds advanced filtering; Scale for larger teams.
Bottom line: Similar positioning, closer to a preference call than a strategic one.
Choose Artisan over Lusha if…
Choose Artisan if…
- You want fixed-price predictability (per seat, custom pricing).
- You match the profile Artisan is built for: scaling startups where founders don't want to hire and manage a 5-10 person SDR team.
- You need a general-purpose crm & sales option rather than a vertical-specific one.
Choose Lusha if…
- You want fixed-price predictability (per seat, from $49.9/mo).
- You match the profile Lusha is built for: small-to-mid sales teams (1-50 reps) that need B2B contact data (emails + mobile numbers) without ZoomInfo's contract minimums — particularly for cold outbound in the US and Europe.
- You need a general-purpose crm & sales option rather than a vertical-specific one.
At a glance
| Artisan | Lusha | |
|---|---|---|
| Free plan | No | Yes |
| Entry price | Custom | $49.9/mo |
| Enterprise available | No | Yes |
| Pricing model | Per Seat | Per Seat |
| Last verified | — | September 10, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified September 10, 2026. Tracked daily.