Cognism vs Lightfield — Pricing, Plans, and Verified Costs (2026)
Lightfield starts at Free. Cognism uses custom pricing — request a quote to compare.
See price history: Cognism · Lightfield
Europe-native B2B sales intelligence platform, primary competitor to ZoomInfo in EMEA. Strong GDPR compliance and mobile phone data coverage across Europe. Opaque quote-based pricing: Platinum (Standard) tier ~$15K platform fee + $1,500/user/year; Diamond (Pro) ~$25K + $2,500/user/year. 5-user Grow lists ~$22,500/year; Elevate ~$37,500+.
AI-native CRM that lets you query your customer data in natural language ("which customers asked for this feature?"), auto-updates from calls and emails, and comes with a one-hour migration agent that rebuilds your Salesforce or HubSpot data model. Used by 3,000+ companies. Free plan available; Startup at $36/user/month adds call intelligence, automatic data enrichment, unlimited agent queries, and 10,000 records. Pro at $99/user/month expands to 50,000 records, 10,000 workflow events, and white-glove migration.
All plans compared
| Tier role | Plan | Cognism monthly | Cognism annual | Lightfield monthly | Lightfield annual |
|---|---|---|---|---|---|
| Free / starter | — / Starter | — | — | Free | Free |
| Entry paid | — / Pro | — | — | $849 | $849 |
| Pro / power | — / Growth | — | — | $1999 | $1999 |
| Enterprise | — / Enterprise | — | — | Custom | Custom |
Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.
What each is best for
Cognism is worth it if… European B2B sales teams that need GDPR-compliant contact data with mobile numbers and intent signals — particularly if ZoomInfo's US-focused coverage falls short for your market. Custom pricing scales with data volume + regions + features.
Lightfield is worth it if… small sales teams (2-30 reps) that want a modern, streamlined CRM alternative to Salesforce or HubSpot without the enterprise overhead — particularly if you value simple pipelines and quick setup. Starter covers small teams; Pro adds advanced automations and reporting.
Bottom line: Similar positioning, closer to a preference call than a strategic one.
Choose Cognism over Lightfield if…
Choose Cognism if…
- You want fixed-price predictability (per seat, custom pricing).
- You match the profile Cognism is built for: European B2B sales teams that need GDPR-compliant contact data with mobile numbers and intent signals — particularly if ZoomInfo's US-focused coverage falls short for your market.
- You need a general-purpose crm & sales option rather than a vertical-specific one.
Choose Lightfield if…
- You want fixed-price predictability (per seat, a free entry tier).
- You match the profile Lightfield is built for: small sales teams (2-30 reps) that want a modern, streamlined CRM alternative to Salesforce or HubSpot without the enterprise overhead — particularly if you value simple pipelines and quick setup.
- You need a general-purpose crm & sales option rather than a vertical-specific one.
At a glance
| Cognism | Lightfield | |
|---|---|---|
| Free plan | — | Yes |
| Entry price | Custom | Free |
| Enterprise available | Yes | Yes |
| Pricing model | Per Seat | Per Seat |
| Last verified | September 10, 2026 | September 10, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified September 10, 2026. Tracked daily.