How much does MoEngage cost in 2026?

MoEngage's cheapest paid plan is Standard at $999/month. The full tier structure runs from $999 through Enterprise at $19999/month across 3 plans. MoEngage sits in the CRM & Sales category, where SaaS Price Hub tracks 30 tools with verified pricing. Pricing is currently under review.

Pricing under review

What are all the MoEngage pricing tiers?

MoEngage publishes 3 plans:

  • •Standard: $999/month ($999/month billed annually) — 10K MAUs, email + push + in-app
  • •Growth: $4999/month ($4999/month billed annually) — 50K-100K MAUs, real-time personalization
  • •Enterprise: $19999/month ($19999/month billed annually) — AI orchestration + dedicated SLA

Is MoEngage priced per seat, per usage, or hybrid?

MoEngage is priced per usage (Per Usage), with monthly tracked users (maus) as the limit that drives cost.

How often does MoEngage change its pricing?

SaaS Price Hub has recorded no tracked list-price change for MoEngage in the last 12 months. Prices are sourced from the vendor's own page; verification cadence varies by tool, so check the tool page for its last confirmation date.

Full MoEngage price history

Where can I find MoEngage's official pricing page?

MoEngage publishes its own pricing at www.moengage.com/plans-and-pricing.

MoEngage official pricing page

Quick facts about MoEngage pricing

Pricing model
Per Usage
Key limit metric
monthly tracked users (MAUs)
Free trial
No separate trial
Enterprise pricing
Available (custom quote)
Native currency
USD
Category
CRM & Sales

Who is MoEngage best for?

In other words, MoEngage is worth it for consumer/mobile product teams at scale (500K+ MAUs) that need omnichannel messaging — push, email, in-app, SMS, WhatsApp — particularly if you're building in APAC or emerging markets where MoEngage has strong regional presence. Standard covers small deployments; Growth adds advanced segmentation and analytics; Enterprise custom. Steep learning curve; dedicated CRM/lifecycle team typical. Deep integrations with Segment, Snowflake, Amplitude, and 100+ data sources. Downside: opaque pricing (custom quotes only), and mid-market contracts start ~$999/mo scaling by MAU volume.

What is MoEngage not for?

US-focused team? Pick Braze or Iterable. Under 500K MAUs? Customer.io or OneSignal. Just email? Klaviyo (e-commerce) or Mailchimp.

MoEngage plans

PlanMonthlyAnnualKey limit
Standard99999910K MAUs, email + push + in-app
Growth4999499950K-100K MAUs, real-time personalization
Enterprise1999919999AI orchestration + dedicated SLA

Answer generated from SaaS Price Hub's vendor-sourced pricing tracker; verification cadence varies by tool. Last updated August 12, 2026.

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