Marketing & EmailPublicChecked September 28, 2026

BrightLocal Pricing

BrightLocal · Marketing & Email

Local SEO platform for agencies managing multi-location clients, valued for Google Business Profile tracking and local ranking audits. Positioned as the alternative to Semrush (now Adobe) and Ahrefs for the specific niche of local search. Distinctive for citation building and reputation management modules that generalist SEO tools skip. Priced $39-$79/mo (Track), popular with SEO agencies serving dentists, restaurants, home services, and other geo-dependent businesses.

In other words, BrightLocal is worth it for local marketing agencies and multi-location brands that need Google Business Profile management, review monitoring, and citation building across dozens of locations — one tool for the whole local SEO stack. Manage covers small agencies; Grow adds white-label reports and more locations. Easy setup with location import; the depth reveals itself over time. Native integrations with Google Business Profile, Yext, Facebook, and 100+ directories. Downside: interface is functional not beautiful, and Grow tier gets expensive with 20+ locations.

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Pricing summary

Starting price

$41/mo

$30.75/mo billed annually

Pricing model

Hybrid

Both

Key limit

Locations

Main metered limit

Free trial

14-day free trial

Pricing verified for United States.View full pricing details on BrightLocal's website

Machine-readable pricing: pricing.md ↓

See all tracked changes →

Alternatives to consider

Single-location small business? Google Business Profile (free) covers 80% of needs. Enterprise multi-location? Yext or Rio SEO.

All plans

See a plain-English answer to “How much does BrightLocal cost?” →

Plan	Monthly	Annual	Key limit
TrackEntry tier	$41	$30.75Save 25%	1 location; $369 billed annually (card shows $31/mo); AI visibility tracker, audits, rank tracking 100 keywords, citation monitoring
Manage	$54	$40.42Save 25%	1 location; $485 billed annually (card $40/mo); adds listings sync + GBP post scheduling, AI Insights
Grow	$65	$48.67Save 25%	1 location; $584 billed annually (card $49/mo); adds review monitoring/response + review campaigns

All tier prices checked September 28, 2026 · View source →

View price history →

Price history

Price tracking is just getting started for BrightLocal. Full history will build as we log changes. See what we have so far →

Common questions about BrightLocal

Is BrightLocal worth it?: BrightLocal is worth it for local marketing agencies and multi-location brands that need Google Business Profile management, review monitoring, and citation building across dozens of locations — one tool for the whole local SEO stack. Manage covers small agencies; Grow adds white-label reports and more locations.
What are the pricing tiers of BrightLocal?: BrightLocal has 3 plans: Track ($41/mo), Manage ($54/mo), Grow ($65/mo).
Does BrightLocal offer annual discounts?: Yes. Paying annually brings the entry plan from $41/month down to $30.75/month — about 25% cheaper.

Frequently asked questions

About BrightLocal pricing.

BrightLocal pricing starts at $41/month on monthly billing, or $30.75/month if billed annually — a 25% saving. BrightLocal offers 3 paid plans in total, ranging from $41 to $65/month. Enterprise pricing is custom-quoted.

Free-plan and free-trial availability for BrightLocal isn't confirmed in our tracker yet.

BrightLocal has 3 publicly-priced tiers as of September 28, 2026:
• Track — $41/mo ($30.75/mo billed annually). 1 location; $369 billed annually (card shows $31/mo); AI visibility tracker, audits, rank tracking 100 keywords, citation monitoring.
• Manage — $54/mo ($40.42/mo billed annually). 1 location; $485 billed annually (card $40/mo); adds listings sync + GBP post scheduling, AI Insights.
• Grow — $65/mo ($48.67/mo billed annually). 1 location; $584 billed annually (card $49/mo); adds review monitoring/response + review campaigns.

Yes. BrightLocal has had 3 price changes in the last 90 days. Most recent: Manage tier rose from $49 to $54/month on Sep 28, 2026. See full history at /tools/brightlocal/price-history.

BrightLocal sits in the mid-range for Marketing & Email tools. Of the 31 we track with published entry prices, 22 are cheaper and 8 are more expensive. Entry price is $41/month vs. a category median of $29/month.