BrightLocal
BrightLocal · Marketing & Email
Local SEO platform for agencies managing multi-location clients, valued for Google Business Profile tracking and local ranking audits. Positioned as the alternative to Semrush/Ahrefs for the specific niche of local search. Distinctive for citation building and reputation management modules that generalist SEO tools skip. Priced $39-$79/mo (Track), popular with SEO agencies serving dentists, restaurants, home services, and other geo-dependent businesses.
In other words, BrightLocal is worth it for local marketing agencies and multi-location brands that need Google Business Profile management, review monitoring, and citation building across dozens of locations — one tool for the whole local SEO stack. Manage covers small agencies; Grow adds white-label reports and more locations. Easy setup with location import; the depth reveals itself over time. Native integrations with Google Business Profile, Yext, Facebook, and 100+ directories. Downside: interface is functional not beautiful, and Grow tier gets expensive with 20+ locations.
Pricing summary
$29/mo billed annually
Both
Main metered limit
Verified 2026-07-28: BrightLocal Track plan $39/mo confirmed. USD-priced globally (UK-based but bills in USD).
Single-location small business? Google Business Profile (free) covers 80% of needs. Enterprise multi-location? Yext or Rio SEO.
All plans
| Plan | Monthly | Annual | Key limit |
|---|---|---|---|
TrackEntry tier | $39 | $29Save 26% | 1 location, monitoring + reporting |
Manage | $49 | $36Save 27% | adds listings management |
Grow | $59 | $44Save 25% | adds reputation management |
All tier prices verified August 22, 2026 · View source →
Price history
Price tracking is just getting started for BrightLocal. Full history will build as we log changes. See what we have so far →
Frequently asked questions
About BrightLocal pricing.
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At a glance
- Key limit metric
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