11x vs Lightfield — Pricing, Plans, and Verified Costs (2026)
Lightfield starts at Free. 11x uses custom pricing — request a quote to compare.
See price history: 11x · Lightfield
Autonomous AI sales agents (Alice for SDR, Julian for outbound calls). Pricing: enterprise-only, reported starting around $30K/year per digital worker, scaling with volume. Positioned as an AI replacement for an entire SDR team — not a copilot. Raised $75M+ Series B in 2026.
AI-native CRM that lets you query your customer data in natural language ("which customers asked for this feature?"), auto-updates from calls and emails, and comes with a one-hour migration agent that rebuilds your Salesforce or HubSpot data model. Used by 3,000+ companies. Free plan available; Startup at $36/user/month adds call intelligence, automatic data enrichment, unlimited agent queries, and 10,000 records. Pro at $99/user/month expands to 50,000 records, 10,000 workflow events, and white-glove migration.
All plans compared
| Tier role | Plan | 11x monthly | 11x annual | Lightfield monthly | Lightfield annual |
|---|---|---|---|---|---|
| Free / starter | — / Starter | — | — | Free | Free |
| Entry paid | Digital Worker / Pro | $2500 | $2500 | $849 | $849 |
| Pro / power | — / Growth | — | — | $1999 | $1999 |
| Enterprise | Enterprise | Custom | Custom | Custom | Custom |
Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.
What each is best for
11x is worth it if… 11x is worth engaging with if you're a sales leader considering whether autonomous AI SDR agents can meaningfully replace or supplement your outbound team. Reported deal size $30K+/year per 'digital worker' means the buyer is comparing against $80-120K SDR salary equivalent.
Lightfield is worth it if… small sales teams (2-30 reps) that want a modern, streamlined CRM alternative to Salesforce or HubSpot without the enterprise overhead — particularly if you value simple pipelines and quick setup. Starter covers small teams; Pro adds advanced automations and reporting.
Bottom line: Similar positioning, closer to a preference call than a strategic one.
Choose 11x over Lightfield if…
Choose 11x if…
- You want fixed-price predictability (per seat, custom pricing).
- You match the profile 11x is built for: worth engaging with if you're a sales leader considering whether autonomous AI SDR agents can meaningfully replace or supplement your outbound team.
- You need a general-purpose crm & sales option rather than a vertical-specific one.
Choose Lightfield if…
- You want fixed-price predictability (per seat, a free entry tier).
- You match the profile Lightfield is built for: small sales teams (2-30 reps) that want a modern, streamlined CRM alternative to Salesforce or HubSpot without the enterprise overhead — particularly if you value simple pipelines and quick setup.
- You need a general-purpose crm & sales option rather than a vertical-specific one.
At a glance
| 11x | Lightfield | |
|---|---|---|
| Free plan | No | Yes |
| Entry price | Custom | Free |
| Enterprise available | Yes | Yes |
| Pricing model | Per Seat | Per Seat |
| Last verified | — | September 10, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified September 10, 2026. Tracked daily.
