Lusha vs Momentum — Pricing, Plans, and Verified Costs (2026)
Lusha starts at $49.9/mo. Momentum starts at $69/mo. Lusha is $19.1/mo cheaper on the entry tier than Momentum.
B2B contact database with browser extension for prospecting on LinkedIn. Popular with SDRs as a cheaper alternative to ZoomInfo. Public pricing across five tiers: Free (5 contacts/mo), Starter ($37.45/user/mo annual), Pro ($52.45), Premium ($299.95 for 5 seats), Scale (custom). Credit-based system: 1 credit per contact reveal. Annual billing saves 25% vs monthly.
AI-native revenue AI platform that captures deal-related conversations from Slack + Zoom + Gong and syncs decisions to Salesforce automatically. Pricing: Starter $30/user/mo, Growth $60/user/mo, Enterprise custom. Popular with revenue ops teams tired of manual Salesforce hygiene.
All plans compared
| Tier role | Plan | Lusha monthly | Lusha annual | Momentum monthly | Momentum annual |
|---|---|---|---|---|---|
| Free / starter | Free / — | Free | Free | — | — |
| Entry paid | Starter / Transformation | $49.9 | $37.45 | $99 | $99 |
| Mid tier | Pro / — | $69.9 | $52.45 | — | — |
| Pro / power | Premium / — | $399.9 | $299.95 | — | — |
| Teams | — / Business | — | — | $69 | $69 |
| Enterprise | — / Enterprise | — | — | Custom | Custom |
Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.
What each is best for
Lusha is worth it if… small-to-mid sales teams (1-50 reps) that need B2B contact data (emails + mobile numbers) without ZoomInfo's contract minimums — particularly for cold outbound in the US and Europe. Free tier gives limited credits; Pro adds bulk enrichment; Premium adds advanced filtering; Scale for larger teams.
Momentum is worth it if… revenue ops teams that struggle to keep Salesforce updated with what's actually happening in deals. Starter ($30/user/mo) captures Slack + Zoom conversations, generates AI summaries, and updates the CRM.
Bottom line: Similar positioning, closer to a preference call than a strategic one.
Choose Lusha over Momentum if…
Choose Lusha if…
- You want fixed-price predictability (per seat, from $49.9/mo).
- You match the profile Lusha is built for: small-to-mid sales teams (1-50 reps) that need B2B contact data (emails + mobile numbers) without ZoomInfo's contract minimums — particularly for cold outbound in the US and Europe.
- You need a general-purpose crm & sales option rather than a vertical-specific one.
Choose Momentum if…
- You want fixed-price predictability (per seat, from $69/mo).
- You match the profile Momentum is built for: revenue ops teams that struggle to keep Salesforce updated with what's actually happening in deals.
- You need a general-purpose crm & sales option rather than a vertical-specific one.
At a glance
| Lusha | Momentum | |
|---|---|---|
| Free plan | Yes | No |
| Entry price | $49.9/mo | $69/mo |
| Enterprise available | Yes | Yes |
| Pricing model | Per Seat | Per Seat |
| Last verified | September 10, 2026 | September 20, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified September 20, 2026. Tracked daily.