MoEngage vs Regie.ai — Pricing, Plans, and Verified Costs (2026)
MoEngage starts at $999/mo. Regie.ai starts at $49/mo. Regie.ai is $950/mo cheaper on the entry tier than MoEngage.
How pricing works
These two tools don't price the same way, so the headline numbers below aren't directly comparable until you plug in your own volume.
- MoEngage (Per Usage) — MoEngage bills on usage — monthly tracked users (MAUs) on top of a paid plan starting at $999/mo. The plan includes an allowance; anything beyond it is metered.
- Regie.ai (Per Seat) — Regie.ai bills on a fixed plan from $49/mo, so the listed price is what you pay regardless of volume.
Per-minute, per-credit and per-token rates exclude any downstream model, speech or telephony costs unless the vendor states otherwise.
Customer engagement platform for mobile-first brands, direct competitor to Braze and CleverTap. Orchestrates push, email, SMS, in-app, and WhatsApp across the customer lifecycle with AI-driven segmentation. Pricing scales with Monthly Active Users (MAUs): Standard from $999/mo (10K MAUs), Growth $4,999-$5,999/mo (50K-100K), Enterprise $19,999+/mo with full AI orchestration and dedicated SLAs. Minimum 1-year commitment.
AI-native sales engagement platform for SDR outbound sequences. Generates personalized outreach across email + LinkedIn using AI. Pricing: Core tier around $59/user/mo, Team $89/user/mo, Enterprise custom. Popular with SMB/mid-market sales teams that want AI-drafted sequences without hiring more SDRs.
All plans compared
| Tier role | Plan | MoEngage monthly | MoEngage annual | Regie.ai monthly | Regie.ai annual |
|---|---|---|---|---|---|
| Free / starter | — / Free | — | — | Free | Free |
| Entry paid | Standard / Pro | $999 | $999 | $49 | $41 |
| Pro / power | Growth / — | $4999 | $4999 | — | — |
| Teams | — / Team | — | — | $150 | $125 |
| Enterprise | Enterprise | $19999 | $19999 | Custom | Custom |
Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.
What each is best for
MoEngage is worth it if… consumer/mobile product teams at scale (500K+ MAUs) that need omnichannel messaging — push, email, in-app, SMS, WhatsApp — particularly if you're building in APAC or emerging markets where MoEngage has strong regional presence. Standard covers small deployments; Growth adds advanced segmentation and analytics; Enterprise custom.
Regie.ai is worth it if… ai is worth it for mid-market sales teams that need to scale outbound without adding headcount. Core ($59/user/mo) drafts email sequences with real personalization; Team ($89) adds LinkedIn + shared templates.
Bottom line: Choose based on how you want to pay — MoEngage is per usage, Regie.ai is per seat.
Choose MoEngage over Regie.ai if…
Choose MoEngage if…
- You want to pay only for actual usage (per usage, from $999/mo).
- You match the profile MoEngage is built for: consumer/mobile product teams at scale (500K+ MAUs) that need omnichannel messaging — push, email, in-app, SMS, WhatsApp — particularly if you're building in APAC or emerging markets where MoEngage has strong regional presence.
- You need a general-purpose crm & sales option rather than a vertical-specific one.
Choose Regie.ai if…
- You want fixed-price predictability (per seat, from $49/mo).
- You match the profile Regie.ai is built for: Regie.
- You need a general-purpose crm & sales option rather than a vertical-specific one.
At a glance
| MoEngage | Regie.ai | |
|---|---|---|
| Free plan | No | Yes |
| Entry price | $999/mo | $49/mo |
| Enterprise available | Yes | Yes |
| Pricing model | Per Usage | Per Seat |
| Verification | Pricing under review | Checked October 1, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified October 1, 2026. Tracked daily.