Apollo.io vs Momentum — Pricing, Plans, and Verified Costs (2026)
Apollo.io starts at $59/mo. Momentum starts at $69/mo. Apollo.io is $10/mo cheaper on the entry tier than Momentum.
All-in-one sales intelligence + engagement platform combining a B2B contact database (275M+ contacts), prospecting sequences, and CRM enrichment. Public pricing across four tiers: Free, Basic ($49/user/mo annual, $59 monthly), Professional ($79/$99), Organization ($119/$149, min 3 users). Popular with SDR teams and mid-market sales orgs as a cheaper alternative to ZoomInfo + Outreach stacks.
AI-native revenue AI platform that captures deal-related conversations from Slack + Zoom + Gong and syncs decisions to Salesforce automatically. Pricing: Starter $30/user/mo, Growth $60/user/mo, Enterprise custom. Popular with revenue ops teams tired of manual Salesforce hygiene.
All plans compared
| Tier role | Plan | Apollo.io monthly | Apollo.io annual | Momentum monthly | Momentum annual |
|---|---|---|---|---|---|
| Free / starter | Free / — | Free | Free | — | — |
| Entry paid | Basic / Transformation | $59 | $49 | $99 | $99 |
| Pro / power | Professional / — | $99 | $79 | — | — |
| Teams | Organization / Business | $149 | $119 | $69 | $69 |
| Enterprise | — / Enterprise | — | — | Custom | Custom |
Tier names differ across vendors. Rows are aligned by tier role, not name. Full tier structures on each tool's page.
What each is best for
Apollo.io is worth it if… io is worth it for outbound sales teams (2-50 reps) that need contact data + email sequences + dialer in one tool instead of stitching ZoomInfo + Outreach together. Free tier gives real access; Basic covers small SDR teams; Professional adds advanced sequences and AI writing.
Momentum is worth it if… revenue ops teams that struggle to keep Salesforce updated with what's actually happening in deals. Starter ($30/user/mo) captures Slack + Zoom conversations, generates AI summaries, and updates the CRM.
Bottom line: Similar positioning, closer to a preference call than a strategic one.
Choose Apollo.io over Momentum if…
Choose Apollo.io if…
- You want fixed-price predictability (per seat, from $59/mo).
- You match the profile Apollo.io is built for: Apollo.
- You need a general-purpose crm & sales option rather than a vertical-specific one.
Choose Momentum if…
- You want fixed-price predictability (per seat, from $69/mo).
- You match the profile Momentum is built for: revenue ops teams that struggle to keep Salesforce updated with what's actually happening in deals.
- You need a general-purpose crm & sales option rather than a vertical-specific one.
At a glance
| Apollo.io | Momentum | |
|---|---|---|
| Free plan | Yes | No |
| Entry price | $59/mo | $69/mo |
| Enterprise available | Yes | Yes |
| Pricing model | Per Seat | Per Seat |
| Last verified | September 10, 2026 | September 20, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified September 20, 2026. Tracked daily.