Attio vs Bitrix24: pricing, plans, and positioning compared
Verified pricing and side-by-side plan structures. Updated daily.
Side-by-side comparison
Attio CRM & Sales | Bitrix24 CRM & Sales | |
|---|---|---|
| Entry price | $36/mo | $49/mo |
| Annual discount | −19% | — |
| Free plan | Yes | Yes |
| Number of tiers | 4 | 5 |
| Positioning | AI-native CRM built for the modern GTM stack, positioned as the alternative to Salesforce complexity and HubSpot bloat. Distinctive for its shapeable data model — records feel like Airtable rows more than fixed CRM objects. Strong native LinkedIn Sales Navigator integration and email intelligence. Popular with founders, ops teams, and investors (VCs love it). Priced per seat with public tiers ($34-$79/mo). Series B in 2024 at $1.5B valuation. | All-in-one business platform (CRM + tasks + intranet + video + chat + website), positioned as the value alternative to Salesforce + Slack + Monday + Zoom bundled. Distinctive for per-organization pricing (not per-seat) that gets absurdly cheap at scale — Basic tier is $49/mo for up to 5 users total. Real gotcha: 5-user seat cap on cheap tiers surprises fast-growing teams. Russian-founded (now HQ'd in EU), popular with SMBs in emerging markets and price-sensitive Europe. |
| Full pricing | View full pricing | View full pricing |
Plan-by-plan comparison
| # | Attio | Bitrix24 |
|---|---|---|
| 1 | Free Monthly: 0 · Annual: 0 3 seats, basic CRM | Free Monthly: 0 · Annual: 0 unlimited users, basic CRM |
| 2 | Plus Monthly: 36 · Annual: 29 250K records, permission controls | Basic Monthly: 61 · Annual: 49 5 users total, standard CRM + intranet |
| 3 | Pro Monthly: 86 · Annual: 69 call intelligence + 10K enrichment credits | Standard Monthly: 124 · Annual: 99 50 users total, marketing automation |
| 4 | Enterprise Monthly: custom · Annual: custom SAML/SSO, unlimited objects | Professional Monthly: 249 · Annual: 199 100 users, sales intelligence |
| 5 | — | Enterprise Monthly: 499 · Annual: 399 250+ users, HR + BI |