Attio vs Close: Pricing Comparison (2026)
Attio starts at $36/mo. Close starts at $19/mo. Close is $17/mo cheaper on the entry tier than Attio.
AI-native CRM built for the modern GTM stack, positioned as the alternative to Salesforce complexity and HubSpot bloat. Distinctive for its shapeable data model — records feel like Airtable rows more than fixed CRM objects. Strong native LinkedIn Sales Navigator integration and email intelligence. Popular with founders, ops teams, and investors (VCs love it). Priced per seat with public tiers ($34-$79/mo). Series B in 2024 at $1.5B valuation.
Sales CRM built specifically for inside sales teams that live on the phone. Positioned as the alternative to Salesforce/HubSpot for teams whose primary activity is outbound calling. Distinctive for built-in power dialer, VoIP calling, and SMS in the base product (competitors charge add-ons). Priced $59-$149/user/month. Bootstrapped and profitable, founded 2013, popular with SDR-heavy SaaS sales teams.
All plans compared
| # | Plan | Attio monthly | Attio annual | Close monthly | Close annual |
|---|---|---|---|---|---|
| 1 | Free / Solo | 0 | 0 | 19 | 9 |
| 2 | Plus / Essentials | 36 | 29 | 49 | 35 |
| 3 | Pro / Growth | 86 | 69 | 109 | 99 |
| 4 | Enterprise / Scale | custom | custom | 149 | 139 |
What each is best for
AI-native CRM built for the modern GTM stack, positioned as the alternative to Salesforce complexity and HubSpot bloat. Distinctive for its shapeable data model — records feel like Airtable rows more than fixed CRM objects. Strong native LinkedIn Sales Navigator integration and email intelligence. Popular with founders, ops teams, and investors (VCs love it). Priced per seat with public tiers ($34-$79/mo). Series B in 2024 at $1.5B valuation.
Sales CRM built specifically for inside sales teams that live on the phone. Positioned as the alternative to Salesforce/HubSpot for teams whose primary activity is outbound calling. Distinctive for built-in power dialer, VoIP calling, and SMS in the base product (competitors charge add-ons). Priced $59-$149/user/month. Bootstrapped and profitable, founded 2013, popular with SDR-heavy SaaS sales teams.
At a glance
| Attio | Close | |
|---|---|---|
| Free plan | Yes | — |
| Entry price | $36/mo | $19/mo |
| Enterprise available | Yes | Yes |
| Pricing model | Per Seat | Per Seat |
| Last verified | July 26, 2026 | July 24, 2026 |
| Full pricing | View full pricing | View full pricing |
Pricing last verified July 26, 2026. Tracked daily.